Drive Revenue Through Warm Intros - Olivier Roth, Chief Growth Officer at The Swarm
Manage episode 409471608 series 3554012
Your network truly is your net worth.
If you’re a new founder who’s bootstrapped and shooting for the stars in a heavily saturated SaaS market, your ability to access early investors, hire the right talent and build revenue generating partnerships will separate you from the startups that sink.
Here’s the problem - manually asking people in your network for warm intros is highly inefficient and soon becomes a third job.
This episode welcomes Olivier Roth, Chief Growth Officer at The Swarm - a platform that gives companies and investors the keys to their networks and the relationship data they need to accelerate sales, recruiting, and fundraising.
Great salespeople foster long-term relationships and know how to eloquently use their network to multiply their pipeline. This is very much a manual activity, and one that is very difficult to scale or delegate.
Even LinkedIn isn’t built out to be a true networking platform, as people accept connection requests for a plethora of reasons - most of which have nothing to do with actually knowing the person on the other end of the screen.
Olivier suggests battling this by having a process-oriented approach to involving your true network. By documenting your process, setting up regular meetings and building win-win scenarios, you’ll create a real network effect that drives your desired outcomes.
For those targeting mid-market and enterprise accounts, Olivier speaks about a client that had over 150 stakeholders with high value networks without a way to consistently leverage them.
Tune into the full episode to learn more on how to turn your network into your ultimate competitive advantage!
Connect with Olivier - https://www.linkedin.com/in/olivier-roth/
Connect with Alan - https://www.linkedin.com/in/alan-j-zhao/
Want to convert your website visitors instantly? Try Warmly for free - https://warmly.ai/
32 episoder