Gå frakoblet med Player FM -appen!
Base Layer Episode 235: Ian McMilan, Chief Growth Officer @ Mojito on creating NFT strategies with iconic businesses and brands
Manage episode 327501218 series 2513509
It's been a while, but the show is coming back more frequently! Ian joins us from Mojito, which grew to fame by building the Metaverse Marketplace for Sotheby's in 2021. We had a great conversation about how iconic businesses and brands are working with Mojito to think about and deploy their NFT and Metaverse strategies. Why? There are billions of people out there (gamers) who are already part of the economic world. Still, even more that are just starting to be a significant part of our global economic future - and they live in metaverses to some extent already. Why did Nike, Adidas, and fashion brands build here already? Learn more from Ian.
257 episoder
Manage episode 327501218 series 2513509
It's been a while, but the show is coming back more frequently! Ian joins us from Mojito, which grew to fame by building the Metaverse Marketplace for Sotheby's in 2021. We had a great conversation about how iconic businesses and brands are working with Mojito to think about and deploy their NFT and Metaverse strategies. Why? There are billions of people out there (gamers) who are already part of the economic world. Still, even more that are just starting to be a significant part of our global economic future - and they live in metaverses to some extent already. Why did Nike, Adidas, and fashion brands build here already? Learn more from Ian.
257 episoder
Alle episoder
×Velkommen til Player FM!
Player FM scanner netter for høykvalitets podcaster som du kan nyte nå. Det er den beste podcastappen og fungerer på Android, iPhone og internett. Registrer deg for å synkronisere abonnement på flere enheter.