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Improving referral programmes with Nasser from Intrro
Manage episode 305625543 series 2999670
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Intrro is a London-based HR startup. Their referral platform uses machine learning to help companies scan employees' professional networks to identify talented contacts and get more referrals.
Nasser Oudjidane is the co-founder and CEO of Intrro. He is an expert in referrals, and I sat down with him to get his perspective on what the ideal referral programme looks like.
https://www.linkedin.com/in/nasser-oudjidane-669a1472/
https://www.intrro.com/
Timestamps:
(1:20) What Intrro does, using data science
(6:30) What does a good referral programme look like? / Referral cultures
(12:00) What types of incentives should you offer?
(17:15) Optimizing for outreach, getting buy-in
(25:30) Candidate experience
(28:40) Creating records
(30:30) Keeping referrals diverse
(35:20) Common mistakes when creating referral programmes
(42:00) What's next for Intrro?
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