The Learning Opportunity In Every Test: Continuous Improvement In E-commerce Customers Who Click podcast

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Entrepreneur Business Marketing Will Laurenson Careers Conversion Rate Optimisation Digital Marketing Entrepreneurship Ecommerce D2C Email Marketing Shopify

Innhold levert av Will Laurenson. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Will Laurenson eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

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The Learning Opportunity in Every Test: Continuous Improvement in E-commerce

12M ago 34:21

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MP3•Episoder hjem

Innhold levert av Will Laurenson. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Will Laurenson eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In this episode, Ruben de Boer discusses the importance of proper research and understanding the customer in improving conversion rates and customer lifetime value in e-commerce. He shares insights on various research methods and tools used at Online Dialogue, as well as the significance of documenting and sharing research findings. Ruben also emphasizes the importance of learning from each test and prioritizing future experiments based on evidence. Additionally, he discusses the application of habit formation principles in creating successful experimentation within a team.

… continue reading

218 episoder

#Entrepreneur #Business #Marketing #Will Laurenson #Careers #Conversion Rate Optimisation #Digital Marketing #Entrepreneurship #Ecommerce #D2C #Email Marketing #Shopify

Artwork

The Learning Opportunity in Every Test: Continuous Improvement in E-commerce

Customers Who Click

published 12M ago

Del

MP3•Episoder hjem

Innhold levert av Will Laurenson. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Will Laurenson eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In this episode, Ruben de Boer discusses the importance of proper research and understanding the customer in improving conversion rates and customer lifetime value in e-commerce. He shares insights on various research methods and tools used at Online Dialogue, as well as the significance of documenting and sharing research findings. Ruben also emphasizes the importance of learning from each test and prioritizing future experiments based on evidence. Additionally, he discusses the application of habit formation principles in creating successful experimentation within a team.

… continue reading

218 episoder

#Entrepreneur #Business #Marketing #Will Laurenson #Careers #Conversion Rate Optimisation #Digital Marketing #Entrepreneurship #Ecommerce #D2C #Email Marketing #Shopify

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