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Innhold levert av Destination Marketing Podcast and Relic Agency. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Destination Marketing Podcast and Relic Agency eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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338: How To Win The Board Back with Bill Geist

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Manage episode 439138259 series 2815360
Innhold levert av Destination Marketing Podcast and Relic Agency. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Destination Marketing Podcast and Relic Agency eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In this episode, Adam Stoker and guest Bill Geist discuss a critical issue facing destination marketing organizations: a growing disconnect between boards, CEOs, and political stakeholders. They discuss the misalignment between boards and destinations, the impact of COVID-19 on the industry, and the importance of effective board orientation. Bill emphasizes a need for better communication, storytelling, and proactive strategies to foster understanding and support within DMOs.

“You cannot explain what it is we do to somebody over lunch, there's just not enough time and it isn't professional. Orientation should be an all-hands-on-deck, 2 to 3 hour immersion in what we do because what we do, almost nobody out there understands.” -Bill Geist

If you’re enjoying the show, please leave us a rating and review on Apple Podcasts!

Subscribe to our newsletter!

The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email adam@relicagency.com or visit www.relicagency.com.

To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit www.thedmpn.com. If you are interested in joining the network, please email adam@relicagency.com.

  continue reading

361 episoder

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iconDel
 
Manage episode 439138259 series 2815360
Innhold levert av Destination Marketing Podcast and Relic Agency. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Destination Marketing Podcast and Relic Agency eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In this episode, Adam Stoker and guest Bill Geist discuss a critical issue facing destination marketing organizations: a growing disconnect between boards, CEOs, and political stakeholders. They discuss the misalignment between boards and destinations, the impact of COVID-19 on the industry, and the importance of effective board orientation. Bill emphasizes a need for better communication, storytelling, and proactive strategies to foster understanding and support within DMOs.

“You cannot explain what it is we do to somebody over lunch, there's just not enough time and it isn't professional. Orientation should be an all-hands-on-deck, 2 to 3 hour immersion in what we do because what we do, almost nobody out there understands.” -Bill Geist

If you’re enjoying the show, please leave us a rating and review on Apple Podcasts!

Subscribe to our newsletter!

The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email adam@relicagency.com or visit www.relicagency.com.

To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit www.thedmpn.com. If you are interested in joining the network, please email adam@relicagency.com.

  continue reading

361 episoder

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