Beyond Traditional Marketing: Success Strategies from Peter Murphy Lewis

DMC Marketing Nugget

Struggling to transform your marketing data into revenue? This episode of the DMC Marketing Nugget is here to help! Host Devin Herz sits down with Peter Murphy Lewis, founder of Strategic Pete, fractional CMO, television host, and creator of the inspiring docuseries People Worth Caring For. Peter shares how businesses across industries—travel, software, zoos, and banks—are unlocking growth by strategically using data and rethinking traditional marketing approaches.

In this episode you'll discover :

• Data-Driven Growth: Peter explains his approach to helping CEOs turn overwhelming marketing data into actionable growth strategies, no matter the industry.
• Personalizing the Brand: Discover how making an executive the “face” of a company can be a powerful alternative to traditional advertising.
• Leadership Qualities in Marketing: Learn what to look for when choosing a brand spokesperson and how to select the right channels to reach your ideal customer.
• Leveraging Media for Impact: Peter shares how creating TV shows, documentaries, and podcasts has amplified his agency’s success and reveals how you can use similar platforms to grow your business.

Peter’s recent docuseries, People Worth Caring For, showcases the rewarding opportunities in Nebraska’s nursing homes and assisted living facilities, offering a moving perspective on community support.

This episode is packed with actionable advice to help you elevate your marketing game and drive real results. Don’t miss out—listen, take action, and make a meaningful impact in your business!

Another killer DMC Marketing Nugget in the books! Go ahead and smash that like & follow button. Listen on your favorite podcast streaming apps, and visit DMCMarketingNugget.com to watch all our past shows. Here’s to your success!