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TikTok Rise as A Discovery Platform! - EP. 155
Manage episode 426261968 series 2931937
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Summary:
In this episode, Tristan and Jeff delve uncovers TikTok's impressive rise as a discovery platform, highlighting how it is revolutionizing brand and content discovery for users worldwide. Don't miss out on this deep dive into TikTok's evolving landscape. Tune in to the full episode now!
Episode Highlights:
- Cringe-worthy traditional news channels
- Preference for social media news
- TikTok as a discovery platform vs. X losing ground
- Social media as a top news source
- Ease of getting news from social media
- Transition of local departments to TikTok
- Using TikTok to search for news
- Social media as a Google replacement
- Echo chamber effect and algorithm biases
- Seeking different perspectives intentionally
- Social media's role in reinforcing biases
- Impact of politics on social media consumption
- Division in opinions during COVID-19
- Challenges of changing people's minds
- Evolution of search habits
- Long-term strategy for content creators
- Using TikTok discovery for content ideas
- Wrap-up: Future of news and social media
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
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