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Special Edition | Episode 05- Rewriting The Marketing Playbook For 2020 & Beyond | Ramalingam Subramanian
Manage episode 312042134 series 3217764
EngageCast is back with a special edition series about decoding the impact of COVID-19 on consumer brands, and how user engagement strategy has adapted to humanity's greatest healthcare crisis.
This episode features Ramalingam Subramanian - Head of Brand and Communications at CoinDCX. Here, he shares his deep insights on the unusual effects of the pandemic on the cryptocurrency world. He covers the change in the user behavior witnessed during this phase and reveals their unique marketing strategies to combat the change.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/webengage/message27 episoder
Manage episode 312042134 series 3217764
EngageCast is back with a special edition series about decoding the impact of COVID-19 on consumer brands, and how user engagement strategy has adapted to humanity's greatest healthcare crisis.
This episode features Ramalingam Subramanian - Head of Brand and Communications at CoinDCX. Here, he shares his deep insights on the unusual effects of the pandemic on the cryptocurrency world. He covers the change in the user behavior witnessed during this phase and reveals their unique marketing strategies to combat the change.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/webengage/message27 episoder
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