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S3E42: The truth about building an Experimentation Culture with Mark Eltsefon
Manage episode 375352646 series 3266320
Innhold levert av Rommil Santiago's Experiment Nation. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Rommil Santiago's Experiment Nation eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
In this podcast episode, Mark Eltsefon, a senior data scientist and experimentation evangelist, discusses building an experimentation culture in different companies. He shares his journey from starting as a software developer to becoming passionate about data science and experimentation. He contrasts the experimentation culture at TikTok, where data-driven decisions were central and democratization was encouraged, with his current role at an e-commerce company specializing in print-on-demand. He emphasizes the importance of educating stakeholders about data-driven decision-making, and he highlights the need for strong experimentation infrastructure and high-quality hypothesis testing. He believes that while democratization is valuable, it's important to balance it with maintaining the quality of ideas and statistical rigor. Find Mark on Medium and LinkedIn: - https://medium.com/@markeltsefon - https://www.linkedin.com/in/mark-eltsefon/
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