FSC Rewind: Ditching the Billable Hour w/ Jonathan Stark

Five Star Counsel Podcast

We're on a brief break while we gear up for Season 2 of FSC, but we still want to give you something to think about (or revisit) in the mean time, especially if you missed it the first time around.

Check out our chat with Jonathan Stark about how (and why) to ditch the billable hour pricing format in your firm.

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What could your business be like if you were no longer chained to the billable hour? Do you think your business model is even feasible without the billable hour? Does making the leap away from hourly billing sound terrifying? Stupid? Suicidal? Jonathan Stark is a former software developer who is on a mission to rid the world of hourly billing. He wrote Hourly Billing Is Nuts, hosts of the Ditching Hourly podcast, and writes a daily newsletter on pricing for independent professionals. We've talked about the importance of being an expert, and how it's less risky than being a generalist, and we expand on that this week, and how offering fixed prices positions you as the expert who's seen this before. This helps you differentiate yourself and your work, and avoid a race to be the cheapest option to a client. We'll also talk about the three important questions you need to every new potential clients to answer Why this? Why now? Why me? This only scratches the surface of our discussion - I'm a big fan of Jonathan's work and I really hope you stay with us til the end - this chat could literally change the way you run your business.

Take Jonathan's free six-day email bootcamp here: https://jonathanstark.com/vpb and get on his mailing list. I am!

Follow Jonathan on Twitter: https://twitter.com/jonathanstark

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