#182 – Jesse Henry | Heartland – Sustainable Material Innovation in Automotive

Future of Mobility

Jesse is the founder and CEO of Heartland, a leader in high-performance carbon-negative materials. Heartland’s drop-in additives help brands and suppliers reduce the cost, weight, and carbon footprint of the materials they use every day.

Key topics in this conversation include:

• The importance of materials for sustainability
• Why Heartland chose to provide carbon-negative additives rather than complete materials
• Why tracking Scope 3 emissions is so difficult, but so critical
• How Heartland’s additives ended up in automotive packaging
• How sustainability can be embedded in our lives, outside of transportation

Links:

• Show notes: http://brandonbartneck.com/futureofmobility/jessehenry
• https://www.linkedin.com/in/jessehenryofficial/
• https://www.heartland.io/
• https://yuka.io/
• https://www.ewg.org/skindeep/
• https://www.linkedin.com/in/jessehenryofficial/

Bio

Jesse is the founder and CEO of Heartland, a leader in high-performance carbon-negative materials. Heartland’s drop-in additives help brands and suppliers reduce the cost, weight, and carbon footprint of the materials they use every day.

Previously, Jesse was a National Speaker for Tony Robbins and Chief of Staff at Intersection Capital. Earlier in his career, he wrote a book titled “The Millennial Merger: How to Sell, Manage, Empathize, and Communicate in a Multi-Generational Workforce.” He also did a TEDx Talk titled “The Theory of Success.” Jesse graduated with a bachelor’s degree in Entrepreneurship and Sales from Florida State University.

Heartland Bio

Heartland is a material science company that manufactures hemp fibers as additives for plastics. Their team helps manufacturers reduce their scope 3 emissions by using high-performance carbon-negative additives in raw materials and packaging. As an industrial hemp material processor, they work with farmers and manufacturers to ensure the product consistency of natural fibers that can be used across raw material supply chains. Heartland's materials help companies manufacture stronger, lighter, cheaper, and more sustainable products.

Future of Mobility:

The Future of Mobility podcast is focused on the development and implementation of safe, sustainable, effective, and accessible mobility solutions, with a spotlight on the people and technology advancing these fields.

linkedin.com/in/brandonbartneck/

brandonbartneck.com/futureofmobility/