))
Predicting the wants and needs of the chicken consumer of 2035
Manage episode 418827368 series 3557199
Innhold levert av Terrence O'Keefe. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Terrence O'Keefe eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
As we look to the future, it’s crucial to understand what younger generations will prioritize when it comes to food. By the year 2035, Generation Z will be the primary purchasers of chicken, and changing attitudes about technology, concerns about sustainability and animal welfare, and other factors will impact how chicken is fed, raised and processed over the next decade. Christophe Pelletier, global food and agriculture futurist, strategist and advisor, The Food Futurist and keynote presentation for the upcoming Chicken Marketing Summit, shares his insights into what the consumers of tomorrow will be looking for to help chicken marketing, production and processing proactively plan in the quest to keep chicken as the protein in the center of the plate.
2 episoder
Del
