Episode 12: Pinterest Trends for April 2020
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Happy April ๐ This is actually my birthday month so I'm very excited! And I have some good news for you! Given what's going on around the world today, Pinterest decided to adjust the news we receive and gave us more insight to what our customers are actually doing NOW since many (if not all of us) have been affected in some way by this virus. Yes, people are sitting at home but it doesn't mean they're doing nothing. ๐ฃ๐ฒ๐ผ๐ฝ๐น๐ฒ ๐ผ๐ป ๐ฃ๐ถ๐ป๐๐ฒ๐ฟ๐ฒ๐๐ ๐ฎ๐ฟ๐ฒ ๐ฎ๐ฐ๐๐๐ฎ๐น๐น๐ ๐น๐ผ๐ผ๐ธ๐ถ๐ป๐ด ๐ณ๐ผ๐ฟ ๐๐ผ๐บ๐ฒ๐๐ต๐ถ๐ป๐ด ๐๐ผ ๐ฑ๐ผ! ๐ฅ๐ฒ๐บ๐ฒ๐บ๐ฏ๐ฒ๐ฟ, ๐๐ต๐ฒ๐ถ๐ฟ ๐๐ก๐ง๐๐ก๐ง! ๐๐ป ๐๐ต๐ฒ ๐๐ฟ๐ฎ๐ถ๐ป๐ถ๐ป๐ด, ๐ ๐๐ฎ๐น๐ธ๐ฒ๐ฑ ๐ฎ๐ฏ๐ผ๐๐ ๐๐ต๐ฒ ๐ฏ ๐'๐: ๐ถ๐ฑ๐ฒ๐ฎ๐, ๐ถ๐ป๐ณ๐ผ๐ฟ๐บ๐ฎ๐๐ถ๐ผ๐ป ๐ฎ๐ป๐ฑ ๐ถ๐ป๐๐ฝ๐ถ๐ฟ๐ฎ๐๐ถ๐ผ๐ป. Given these trends, people are looking for IDEAS --- things to do! By staying on top of what's going on, you're showing your customers that you are relevant! ๐ฃ๐ถ๐ป๐๐ฒ๐ฟ๐ฒ๐๐ ๐ฟ๐ฒ๐๐ฎ๐ฟ๐ฑ๐ ๐ฟ๐ฒ๐น๐ฒ๐๐ฎ๐ป๐ฐ๐! If you can reach them by what they're searching for NOW, you are going to quickly expand your growth! Pinterest users are ACTIVE! So do you want to know whatโs trending on Pinterest now so you can better relate to your audience? - ๐๐๐๐ฅ๐ญ๐ก ๐๐ง๐ ๐๐๐ฅ๐ฅ๐ง๐๐ฌ๐ฌ: ๐ฆ๐๐ง๐ญ๐๐ฅ ๐ฐ๐๐ฅ๐ฅ-๐๐๐ข๐ง๐ ๐๐ง๐ ๐ฉ๐ก๐ฒ๐ฌ๐ข๐๐๐ฅ ๐๐ข๐ญ๐ง๐๐ฌ๐ฌ Home bodyweight workouts (+205%) Home workouts, no equipment (+329%) Meditation tips for beginners (+108%) Self care at home (+332%) - ๐๐๐ซ๐๐ง๐ญ๐ข๐ง๐ Work from home with kids (+1657%) Home games for kids (+331%) Nature walk activities kids (+407%) - ๐
๐จ๐จ๐ Always big on Pinterest but people are looking to try new bread recipes: Yeastless bread recipes (+4400%) Bread in crockpot ๐ (+3191%) Sweet Amish bread (+1499%) - ๐๐๐๐ฎ๐ญ๐ฒ ๐๐ง๐ ๐ฉ๐๐ซ๐ฌ๐จ๐ง๐๐ฅ ๐๐๐ซ๐ Home hair cuts (+417%) Homemade eyebrow wax recipes (+321%) DIY manicure at home tutorials (+159%) Now donโt just look at these trends and say โoh ok coolโ or try to include all of them because you want to reach more people ๐
๐ฝโโ๏ธ Instead, look at these trends... go back to your client avatar. Can any of these trends help your potential customers? ๐๐จ๐จ๐ค ๐๐๐ซ๐๐๐ฎ๐ฅ๐ฅ๐ฒ: ๐ฐ๐จ๐ฎ๐ฅ๐ ๐ฒ๐จ๐ฎ๐ซ ๐ข๐๐๐๐ฅ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐ ๐ฅ๐จ๐จ๐ค๐ข๐ง๐ ๐๐จ๐ซ ๐ก๐๐๐ฅ๐ญ๐ก/๐ฆ๐๐ง๐ญ๐๐ฅ ๐ฐ๐๐ฅ๐ฅ๐ง๐๐ฌ๐ฌ, ๐ฉ๐๐ซ๐๐ง๐ญ๐ข๐ง๐ , ๐๐จ๐จ๐ ๐จ๐ซ ๐๐๐๐ฎ๐ญ๐ฒ ๐๐ง๐ ๐ฉ๐๐ซ๐ฌ๐จ๐ง๐๐ฅ ๐๐๐ซ๐? Yea? Now you know how to reach them! Be sure to join us at https://pinningforwinning.com #marketing #pinterest #pinterestmarketing #socialmedia #socialmediamarketing #entrepreneur #entrepreneurship #smallbusiness #businesstips #smallbusinessowners
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