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Q2 Highlights: Wins and losses for Netflix, Amazon, Pinterest, and Google

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Innhold levert av Smarter Ecommerce. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Smarter Ecommerce eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Can a new low-price, slow-shipping strategy from Amazon truly rival Temu's direct-from-China model? On this episode of Growing ecommerce, host Mike Ryan dissects some of the biggest headlines from Q2 including Amazon's attempt to fight back against Temu, and Netflix's advertising woes, which led to another VP dismissal just one day after earnings were reported. He also discusses how Pinterest's ad deal with Google is shaping up, changes to Meta's remarketing mix, first reactions to Prime Day, and more.Tune in for an episode packed with insights and strategies that are shaping the future of the industry.

  continue reading

Kapitler

1. Q2 Highlights: Wins and losses for Netflix, Amazon, Pinterest, and Google (00:00:00)

2. Amazon's Expansion Into Direct Imports (00:00:09)

3. Streaming Platforms Shift to Advertising (00:10:31)

4. Changes in Advertising Platforms (00:17:14)

5. E-Commerce Advertising Trends on Google (00:22:17)

62 episoder

Artwork
iconDel
 
Manage episode 431675796 series 3371120
Innhold levert av Smarter Ecommerce. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Smarter Ecommerce eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Can a new low-price, slow-shipping strategy from Amazon truly rival Temu's direct-from-China model? On this episode of Growing ecommerce, host Mike Ryan dissects some of the biggest headlines from Q2 including Amazon's attempt to fight back against Temu, and Netflix's advertising woes, which led to another VP dismissal just one day after earnings were reported. He also discusses how Pinterest's ad deal with Google is shaping up, changes to Meta's remarketing mix, first reactions to Prime Day, and more.Tune in for an episode packed with insights and strategies that are shaping the future of the industry.

  continue reading

Kapitler

1. Q2 Highlights: Wins and losses for Netflix, Amazon, Pinterest, and Google (00:00:00)

2. Amazon's Expansion Into Direct Imports (00:00:09)

3. Streaming Platforms Shift to Advertising (00:10:31)

4. Changes in Advertising Platforms (00:17:14)

5. E-Commerce Advertising Trends on Google (00:22:17)

62 episoder

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