Cultivating Success: E-Commerce Insights with Andrew Maffettone

High Voltage Business Builders

Innhold levert av Voltage Digital Marketing and Neil Twa. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Voltage Digital Marketing and Neil Twa eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

2M ago 29:17

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Takeaways:

Building a tribe and focusing on organic marketing is crucial for brands in 2024.
The rising costs of paid advertising and the need for conversion rate optimization are challenges that brands must address.
TikTok offers great potential for brand discoverability, but it requires understanding the platform and tailoring marketing strategies accordingly.
Diversifying sales channels and building assets outside of physical inventory are essential for long-term success.
Conversion rate optimization and increasing average order value are key strategies for improving profitability.

[00:00 - 06:28 ] Introduction and Overview

[06:28 - 11:30] The Bar is Low for Success, but Innovation and Adaptability are Key

[11:30 - 16:19] The Frustrations of the Industry and the Rise of Self-Proclaimed Gurus

[16:19 - 23:01] The Challenges of Selling Low-Priced Products on Amazon

[23:01 - 28:02] Closing Segment

Let's get connected!

You can find me on LinkedIn, Instagram, Facebook & YouTube. Head to Voltage Digital Marketing to boost your brand and sales exposure!

CLICK HERE to learn The 5 Big "Shifts" That Allowed Just ONE Private Label Brand to Sell 474,738 Physical Products Since 2012!

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131 episoder