591: How to Ask for and Get Referrals

I Love Mortgage Brokering

Do you struggle with asking for referrals? If so, you are going to want to listen to this episode.

In this short 10-minute podcast series, Scott shares a tactic you can apply to your mortgage business today.

In this episode, we will cover:

1. How to set an Ask Frame on the first call
2. 5 Places you can easily ask for referrals
3. A mistake most people make when they ask and how to correct it

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Struggling with asking for referrals? You’re not alone! In this episode, I share a simple and effective method to help you confidently request referrals. Many mortgage brokers and loan officers miss out on valuable opportunities because they’re not leveraging this crucial skill— and it’s costing them big time. Tune in as I break down the steps to make asking for referrals easy and impactful. Every week on the I Love Mortgage Brokering podcast, I deliver tactical, bite-sized episodes with actionable tips to help you grow your business. This week's focus: Mastering the Art of Asking for Referrals. Don’t miss it!

Here are the talking points we covered:

• The importance of asking for referrals in business growth.
• A story highlighting effective referral generation.
• How not asking for referrals costs you clients and revenue.
• Frameworks and scripts for confidently asking for referrals.
• When and where to ask for referrals during client interactions:
• Discovery call
• Strategy session
• Pre-approval stage
• After closing
• Seven-day check-in
• Anytime you solve a client’s problem
• Tips for making the ask natural and non-pushy.
• Moral obligation to ask for referrals.
• Why Canadian brokers tend to avoid asking, and why it’s essential.