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E329 - Knowing Your Internal Labor Rate is More Important Than Your Profitability or Revenue (Jake Hundley, CEO of Evergrow Marketing)

26:34
 
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Manage episode 400728218 series 1940409
Innhold levert av Inbound Back Office. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Inbound Back Office eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
There are two main pricing strategies agency owners will employ. One is the hourly rate strategy and one is the value-based pricing strategy.
With either of them, you have to know what your internal labor rate is to effectively price your services. Without that, your profitability is unknown and your revenue growth will suffer.
On this episode, we have Jake Hundley, CEO of Evergrow Marketing to talk to us about how Knowing your internal labor rate is more important than your profitability or revenue.
Jake is the founder and co-owner of Evergrow Marketing, a digital marketing agency that focuses on the lawn care and landscaping industry. He and his business partner, Cody, also co-host the Everbros Agency Growth Podcast -- a podcast created to provide free advice to agency owners based on their own experience.
  continue reading

415 episoder

Artwork
iconDel
 
Manage episode 400728218 series 1940409
Innhold levert av Inbound Back Office. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Inbound Back Office eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
There are two main pricing strategies agency owners will employ. One is the hourly rate strategy and one is the value-based pricing strategy.
With either of them, you have to know what your internal labor rate is to effectively price your services. Without that, your profitability is unknown and your revenue growth will suffer.
On this episode, we have Jake Hundley, CEO of Evergrow Marketing to talk to us about how Knowing your internal labor rate is more important than your profitability or revenue.
Jake is the founder and co-owner of Evergrow Marketing, a digital marketing agency that focuses on the lawn care and landscaping industry. He and his business partner, Cody, also co-host the Everbros Agency Growth Podcast -- a podcast created to provide free advice to agency owners based on their own experience.
  continue reading

415 episoder

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