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Innhold levert av IoT ONE, Peter Rhode-Chen, and Erik Walenza. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av IoT ONE, Peter Rhode-Chen, and Erik Walenza eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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EP 193 - Managing the Transition from Selling Units to Selling SaaS

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Manage episode 383481217 series 1431888
Innhold levert av IoT ONE, Peter Rhode-Chen, and Erik Walenza. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av IoT ONE, Peter Rhode-Chen, and Erik Walenza eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Our guest today is Tsiki Naftaly, Co-Founder of Copilot.CX, a unique solution in the consumer electronics industry. Copilot.CX transforms occasional buyers into loyal, prime users. Through customer collaboration, they boost sales, enhance reviews, and ultimately elevate the overall customer experience.

In this episode, we delved into the challenges encountered during the shift from being a hardware device manufacturer selling units to becoming an IoT device manufacturer offering SAS subscriptions. We also talked about the benefits of incorporating automated customer touchpoints throughout the product's lifecycle, customer satisfaction and opportunities for upselling supplementary services.

Key Discussion Points:

  • How has the company's shift from hardware distribution to customer engagement platform affected its value proposition?
  • What is the process of using customer data to improve Salesforce, refine marketing, and potentially shape product development?
  • How do you see the tech services in your solution stack to bring valuable proposition to life?

You can find him on:

Website: https://www.copilot.cx/

Linkedin: https://www.linkedin.com/in/tsikinaftaly

  continue reading

235 episoder

Artwork
iconDel
 
Manage episode 383481217 series 1431888
Innhold levert av IoT ONE, Peter Rhode-Chen, and Erik Walenza. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av IoT ONE, Peter Rhode-Chen, and Erik Walenza eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Our guest today is Tsiki Naftaly, Co-Founder of Copilot.CX, a unique solution in the consumer electronics industry. Copilot.CX transforms occasional buyers into loyal, prime users. Through customer collaboration, they boost sales, enhance reviews, and ultimately elevate the overall customer experience.

In this episode, we delved into the challenges encountered during the shift from being a hardware device manufacturer selling units to becoming an IoT device manufacturer offering SAS subscriptions. We also talked about the benefits of incorporating automated customer touchpoints throughout the product's lifecycle, customer satisfaction and opportunities for upselling supplementary services.

Key Discussion Points:

  • How has the company's shift from hardware distribution to customer engagement platform affected its value proposition?
  • What is the process of using customer data to improve Salesforce, refine marketing, and potentially shape product development?
  • How do you see the tech services in your solution stack to bring valuable proposition to life?

You can find him on:

Website: https://www.copilot.cx/

Linkedin: https://www.linkedin.com/in/tsikinaftaly

  continue reading

235 episoder

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