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Innhold levert av Gordon Glenister. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Gordon Glenister eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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S6 Ep15: The Evolution Of Influencer Marketing Ft. James Erskine

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Innhold levert av Gordon Glenister. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Gordon Glenister eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

James Erskine is the Group CEO of ROCKET, specialising in telling brand’s story through creating, producing and marketing content to a children’s, youth and parent focused audience. Branded content, content marketing, advertiser funded programming, brand funded partnerships, integrated sponsorships, call it what you want, James has created, produced, managed and distributed it across all media over the last 12 years in media, marketing and communications. Over that time he's worked on hundreds of campaigns and integrated advertising, sponsorship, PR and promotional activity. The campaigns he's worked on have launched products, increased basket size, won awards, driven subscription, encouraged data capture, demonstrated CRM and always demonstrated a solid return on investment.

  continue reading

149 episoder

Artwork
iconDel
 
Manage episode 401270350 series 2816827
Innhold levert av Gordon Glenister. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Gordon Glenister eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

James Erskine is the Group CEO of ROCKET, specialising in telling brand’s story through creating, producing and marketing content to a children’s, youth and parent focused audience. Branded content, content marketing, advertiser funded programming, brand funded partnerships, integrated sponsorships, call it what you want, James has created, produced, managed and distributed it across all media over the last 12 years in media, marketing and communications. Over that time he's worked on hundreds of campaigns and integrated advertising, sponsorship, PR and promotional activity. The campaigns he's worked on have launched products, increased basket size, won awards, driven subscription, encouraged data capture, demonstrated CRM and always demonstrated a solid return on investment.

  continue reading

149 episoder

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