For the past 10 years, I’ve built one of Canada’s leading polling and public opinion research firms: Abacus Data. And in that time, my team and I interviewed hundreds of thousands of Canadians and hosted focus groups across the country. This podcast will feature conversations with smart, curious, and interesting people who love politics, public policy, and figuring out what makes people think and act the way they do. If you work in polling or market research, public affairs, public relations, government relations, advocacy, or in communications – this podcast is for you.