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Episode 62: The Ascendancy of Challenger Brands in Retail with Eric Ryan
Manage episode 421011044 series 2148549
In episode 62 of Kantar's Retail Sound Bites, Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, discuss challenger brand disruption across direct-to-consumer brands with Eric Ryan, co-founder of method, OLLY, Welly, Cast, and WILL Perform.
This episode also features Julie Craig, vice president of shopper insights, to discuss the changing role of the store and shoppers’ expectations.
Have a topic you'd like us to cover? Contact us at Kantar's Retail Sound Bites Podcast.
Barry's contact information: barry.thomas@kantar.com Barry's LinkedIn
Rachel's contact information: rachel.dalton@kantar.com Rachel's LinkedIn
102 episoder
Manage episode 421011044 series 2148549
In episode 62 of Kantar's Retail Sound Bites, Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, discuss challenger brand disruption across direct-to-consumer brands with Eric Ryan, co-founder of method, OLLY, Welly, Cast, and WILL Perform.
This episode also features Julie Craig, vice president of shopper insights, to discuss the changing role of the store and shoppers’ expectations.
Have a topic you'd like us to cover? Contact us at Kantar's Retail Sound Bites Podcast.
Barry's contact information: barry.thomas@kantar.com Barry's LinkedIn
Rachel's contact information: rachel.dalton@kantar.com Rachel's LinkedIn
102 episoder
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