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Don't Make These Critical Mistakes With Your Podcast Marketing w/ Ana Xavier
Manage episode 439664055 series 3555776
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Utilizing social media for your podcast can be a multi-faceted endeavor. When I say podcasting has a lot of moving parts, how you promote and market your show, as well as how you utilize social media to gain visibility, are major parts of the overall podcasting equation.
How you utilize mediums like Facebook, Instagram, TikTok, Twitter (I refuse to call it X), Threads, and others will add new layers of discoverability and connection to your show while, at the same time, helping you develop a social presence that could open up a world of opportunities for you.
Additionally, how you view your audience plays a significant role in how you'll measure success with your show.
In this episode of Let's Blow This Up, I'm joined by none other than Ana Xavier, Founder of The Podcast Space. Ana is a podcast strategy extraordinaire and has tapped in to game-changing ways to leverage social media and human psychology for your brand's podcast growth.
Throughout this conversation, Ana and I explore different ways you can utilize social media to your advantage when it comes to amplifying your podcast's reach, as well as tips and strategies for making captivating content that puts your podcast on an elevated level and mistakes too many podcasters make as they market their show.
We also talk about the legacy your podcast content creates and why we both believe seasonal podcast can change the game for podcasters.
CONNECT WITH ANA:
Website | Instagram | LinkedIn
Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free
DID YOU KNOW: I have another podcast! Tap into tons of podcast knowledge and insight with Podcast Theory. New episodes every Tuesday and Thursday. Get all the details at bombtrackmedia.com/podcasttheory
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MUSIC CREDIT: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com
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