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ESPN Insider: Expansion Big 12 Brand Rivals SEC, Big 10, Football Product Soars Post-Realignment

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Manage episode 442207640 series 2885484
Innhold levert av Locked On Podcast Network and Drake Toll. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Locked On Podcast Network and Drake Toll eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Big 12 football has grown to rival the SEC and Big Ten from a brand standpoint, especially with its recent expansions and strong performances on the field. One key factor is the diversity and competitiveness of the teams within the conference. With schools like Texas, Oklahoma (prior to their move), Baylor, and now new additions like BYU, Cincinnati, and UCF, the Big 12 has expanded its reach and reputation across different regions, making it a national brand.

The Big 12 is known for its fast-paced, high-scoring games, which attract a wide audience and create exciting matchups week after week. This brand of football appeals to both casual fans and hardcore followers, boosting its viewership and media value. Additionally, traditional rivalries, such as the Red River Showdown between Texas and Oklahoma, along with new potential rivalries with teams like Utah and Arizona, add to the brand’s appeal and draw major attention.

The conference’s recent media rights deal also bolsters its competitiveness with the SEC and Big Ten, allowing the Big 12 to maintain a strong financial foundation. As the landscape of college football shifts, the Big 12’s proactive approach to expansion, inclusion of diverse markets, and its passionate fan bases help it rival the SEC and Big Ten in terms of brand strength. The addition of marquee programs from the Pac-12 has also positioned the Big 12 as a force in the ever-evolving world of college football.

For your next listen, check out the Locked On College Football podcast! From NIL deals to never ending conference realignment rumors, Spencer McLaughlin gets you ready for an exciting season on the gridiron! Click HERE to listen now. Part of the Locked On Podcast Network. Your Team. Every Day.

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1429 episoder

Artwork
iconDel
 
Manage episode 442207640 series 2885484
Innhold levert av Locked On Podcast Network and Drake Toll. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Locked On Podcast Network and Drake Toll eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Big 12 football has grown to rival the SEC and Big Ten from a brand standpoint, especially with its recent expansions and strong performances on the field. One key factor is the diversity and competitiveness of the teams within the conference. With schools like Texas, Oklahoma (prior to their move), Baylor, and now new additions like BYU, Cincinnati, and UCF, the Big 12 has expanded its reach and reputation across different regions, making it a national brand.

The Big 12 is known for its fast-paced, high-scoring games, which attract a wide audience and create exciting matchups week after week. This brand of football appeals to both casual fans and hardcore followers, boosting its viewership and media value. Additionally, traditional rivalries, such as the Red River Showdown between Texas and Oklahoma, along with new potential rivalries with teams like Utah and Arizona, add to the brand’s appeal and draw major attention.

The conference’s recent media rights deal also bolsters its competitiveness with the SEC and Big Ten, allowing the Big 12 to maintain a strong financial foundation. As the landscape of college football shifts, the Big 12’s proactive approach to expansion, inclusion of diverse markets, and its passionate fan bases help it rival the SEC and Big Ten in terms of brand strength. The addition of marquee programs from the Pac-12 has also positioned the Big 12 as a force in the ever-evolving world of college football.

For your next listen, check out the Locked On College Football podcast! From NIL deals to never ending conference realignment rumors, Spencer McLaughlin gets you ready for an exciting season on the gridiron! Click HERE to listen now. Part of the Locked On Podcast Network. Your Team. Every Day.

Support Us By Supporting Our Sponsors!

ROY
Download Roy for iOS or Android and enter referral code LOCKED ON and you’ll automatically be entered into a sweepstakes to win $5,000 cash. Visit JoinRoy.com for additional details. No purchase necessary, void where prohibited. Get off the sidelines and into the NIL game with Roy.

Robinhood
Robinhood Gold provides the privileges of a high net worth for any net worth. These generous benefits are now available for only $5/month. The new gold standard is here with Robinhood Gold.Sign up at robinhood.com/gold

Terms apply, for product specific disclosures visit robinhood.com/gold. Investing involves risk. Rate may change. Gold membership is offered by Robinhood Gold, LLC.

PrizePicks
Download the PrizePicks app today and use code LOCKEDONCOLLEGE and get $50 instantly when you play $5! You don't even need to win to receive the $50 bonus, it's guaranteed! Prizepicks. Run Your Game.

Gametime
Download the Gametime app, create an account, and use code LOCKEDONCOLLEGE for $20 off your first purchase. Terms apply. Download Gametime today. What time is it? Gametime.

5-Hour ENERGY
Go to 5hourENERGY.com and use promo code LOCKEDONCFB to receive 20% off your order. This offer is only valid until September 30th on one order and cannot be used with other promotions. The code is not good on subscription orders. Go to 5hourENERGY.com today!

eBay Motors
From brakes to exhaust kits and beyond, eBay Motors has over 122 million parts to keep your ride-or-die alive. With all the parts you need at the prices you want, it’s easy to bring home that big win. Keep your ride-or-die alive at EbayMotors.com. Eligible items only. Exclusions apply. eBay Guaranteed Fit only available to US customers.

FanDuel
You can start the season with a big return on FanDuel. Place your first FIVE DOLLAR bet and you’ll get started with TWO HUNDRED DOLLARS in BONUS BETS - guaranteed !Visit FANDUEL.COM to get started.

FANDUEL DISCLAIMER: 21+ in select states. First online real money wager only. Bonus issued as nonwithdrawable free bets that expires in 14 days. Restrictions apply. See terms at sportsbook.fanduel.com. Gambling Problem? Call 1-800-GAMBLER or visit FanDuel.com/RG (CO, IA, MD, MI, NJ, PA, IL, VA, WV), 1-800-NEXT-STEP or text NEXTSTEP to 53342 (AZ), 1-888-789-7777 or visit ccpg.org/chat (CT), 1-800-9-WITH-IT (IN), 1-800-522-4700 (WY, KS) or visit ksgamblinghelp.com (KS), 1-877-770-STOP (LA), 1-877-8-HOPENY or text HOPENY (467369) (NY), TN REDLINE 1-800-889-9789 (TN)

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