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Reviving the American Watchmaking Legacy with RT Custer of Vortic and Colorado Watch Company
Manage episode 407766607 series 3504706
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Step into the workshop of innovation with RT Custer of Vortic and Colorado Watch Company, and discover how he's redefining American watchmaking. Our chat unravels the transformation of vintage American pocket watches into modern wristwear marvels and RT's ambitious leap with Colorado Watch Company towards larger-scale production of quality timepieces. From a golf course brainstorm to legal tussles that tested the company's mettle, RT shares a story of resilience and a love for horology that'll inspire enthusiasts and entrepreneurs alike.
Witness the convergence of past and present as we discuss the meticulous art of restoring century-old watches and the utilization of the AmeriCron movement, highlighting RT's mission for transparency in sourcing. The narrative takes us through the fascinating process from estate auction finds to wristwatch rebirths, and the industry's pressing skill gap that threatens the future of this intricate craft. RT's commitment shines through in his efforts to educate, from inviting customers into the production world to nurturing the next generation of watchmakers through initiatives like the Veterans Watchmaker Initiative.
Peek into the future with RT's vision for Vortic, a challenge to luxury conglomerates and an ode to Americana with the 'Journeyman Series.' But it's not just about the watches—it's the stories they tell; like when Kevin O'Leary's unexpected endorsement catapulted Vortic into the limelight. We close with RT's dream of an American-made luxury landscape, teasing upcoming releases that promise to weave historical significance into the very fabric of time. Join us for an episode that's a ticking testament to passion, precision, and the pursuit of the American watchmaking dream.
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1. American Watch Company Evolution (00:00:00)
2. Manufacturing American Watches at Scale (00:10:07)
3. American Made Watch Transparency and Integrity (00:16:22)
4. Modernizing Vintage Watches Through Restoration (00:28:40)
5. American Watchmaking Industry and Skills Gap (00:36:18)
6. Legal Battle Over Watch Brand (00:43:55)
7. Creating High-End Custom Watches for Vortick (00:54:17)
8. Kevin O'Leary and Vortic Watch (00:58:55)
9. Building a Luxury American Brand Portfolio (01:10:56)
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