Episode 74: Brian Lindstrom, Art Director, Trek Bicycle; Illustrator, Bases Loaded Series

Makers of Sport® Podcast

"You need to put food on the table. You need to do things you need to do to have a life. But, at the same time you need to feed your soul a little bit too."

Brian Lindstrom, art director at Trek, joined the podcast this week to discuss his career designing for physical products in the consumer brand space for brands such as Oakely, Skullcandy and now Trek.

We discuss Brian's education pursuing an M.F.A. in Design, how being a California kid with Midwest roots plays into his work, why he prefers working in consumer products rather than agencies and more.

Brian also gives us some insight into has many side projects including Bases Loaded Series and 50Built as we touch on the importance of creating for passion.

Lastly, we discuss naming companies, trends in naming and how our work is an opportunity to leave a lasting legacy.

Mentions include:

• Brian on Twitter
• Brian on Dribbble
• Newbaric Agency
• Lindstrom Works
• Bases Loaded Series
• 50Built
• Infinity Surfboard Co.
• Screwball Press
• Dan Cassaro
• Ryan Katrina
• Maker's Row
• Mark Hemeon, Product Designer
• Maketime, Inc.
• Fuzzco
• Luba Lukova
• James Victore
• Episode 8: Darrin Crescenzi
• Perky Bros.
• Duffy & Partners
• Planet Propaganda
• 199c by BLDG Refuge
• Dave "The Cobra" Parker print
• Episode Bethany Heck, Eephus League
• Elias Stein
• Jeremy Reiss
• Huntington Base Ball Co.
• Episode 10: Ben Jenkins, Warstic Bat Co.

My next guest is going to be Sloane Kelley, Senior Director of Content for the PGA Tour. Sloane has an extensive agency background and has been with the PGA for 3 years. She recently spoke at SXsports on VR and golf.

Sign up for the weekly email newsletter for updates, discounts on future products and exclusive content for subscribers.

You can also show your support for the podcast by joining the community and keeping it sponsor-free.

Did you enjoy this episode? Then please rate and/or write a review of the show on iTunes. Also, be sure to follow show host, @TAdamMartin and @MakersofSport on twitter and Dribbble.