#218: Safe Social Media? The World's Largest Social Network For Kids with Ashley Mady

Making It in The Toy Industry with The Toy Coach

Ever wondered if there's a social network tailored just for kids where fun meets learning in a safe environment? Yes, you heard that right, and it's called Zigazoo.
What if there was a platform where kids could engage, learn, and interact without the usual worries of social media? Or, if there was a social media platform dedicated to connecting your brand directly with its target market? Well if either of those possibilities pique your interest, then our latest podcast episode is a must-listen for you!

In this special episode of "Making it in the Toy Industry," we're joined by Ashley Mady, the President of Zigazoo, the world's largest kid-focused social network. Ashley helps us dissect the innovative core of Zigazoo, where challenge-based learning is leading a new era of social media. As a kickstart, we delve into how Zigazoo revolutionizes the concept of kid-friendly social media by focusing on project-based challenges rather than passive content consumption. We also unravel surprising aspects of the toy and tech industries and the importance of safe social networking for children. And, if you're curious about getting your kids started on Zigazoo, tune in for a handy walkthrough and engaging discussion about the platform.

Tap that play button and dive into the world of Zigazoo to learn how social media can be a safe and educational place for kids.
Episode Cliff Notes:

• Zigazoo has millions and millions of users, Ashley shares the exact number in this episode.
• Learn how Zigazoo creates a safe environment for kids to engage with social media through moderated interactions and no personal information sharing.
• Discover the unique learning opportunities Zigazoo offers through project-based challenges designed by kid creators and big brands.
• Hear how Zigazoo involves parents in the process of creating a safe and educational platform for their children.
• Find out about Zigazoo’s partnership with major brands like Penguin Publishing and DreamWorks and how that enhances the content and learning experiences available for children.
• Learn what technology Zigazoo uses to ensure the safety and privacy of its young users.
• Curious how Zigazoo stands up to TikTok and Instagram? Find out how Zigazoo manages to keep the platform engaging for kids through virtual rewards and recognition.
• Discover the story behind Zigazoo's founders, former educators Zach and Leah Ringelstein, and what motivated them to start this platform.

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