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Can Meta's Threads be the new Twitter?

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Innhold levert av Mintel Little Conversation. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Mintel Little Conversation eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

As Twitter undergoes a rebrand to 'X', will Meta's Threads replace Twitter? The newly dubbed 'Twitter killer,' Threads gained 30 million followers in the first 24 hours upon its release. Host Andrew Davidson is joined by media experts Marisa Frys and Rebecca McGrath for a discussion about what brands should know about Meta's newest text-based social media platform and its associated ecosystem.

Head over to Mintel’s LinkedIn to let us know what you think, or visit mintel.com to become a member of our free Spotlight community.

Learn more about Mintel's Media Landscape Report, browse all our consumer research and buy a report today by visiting the Mintel Store.

Host:

Andrew Davidson, SVP/Chief Insights Officer, Mintel Comperemedia.

Guests:

Marisa Frys, Digital Marketing Analyst, Mintel Comperemedia.

Rebecca McGrath, Associate Director, Media and Technology, Mintel Reports UK.

  continue reading

151 episoder

Artwork
iconDel
 
Manage episode 372170096 series 2519658
Innhold levert av Mintel Little Conversation. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Mintel Little Conversation eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

As Twitter undergoes a rebrand to 'X', will Meta's Threads replace Twitter? The newly dubbed 'Twitter killer,' Threads gained 30 million followers in the first 24 hours upon its release. Host Andrew Davidson is joined by media experts Marisa Frys and Rebecca McGrath for a discussion about what brands should know about Meta's newest text-based social media platform and its associated ecosystem.

Head over to Mintel’s LinkedIn to let us know what you think, or visit mintel.com to become a member of our free Spotlight community.

Learn more about Mintel's Media Landscape Report, browse all our consumer research and buy a report today by visiting the Mintel Store.

Host:

Andrew Davidson, SVP/Chief Insights Officer, Mintel Comperemedia.

Guests:

Marisa Frys, Digital Marketing Analyst, Mintel Comperemedia.

Rebecca McGrath, Associate Director, Media and Technology, Mintel Reports UK.

  continue reading

151 episoder

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