Artwork

Innhold levert av MobileDevMemo. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av MobileDevMemo eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Player FM - Podcast-app
Gå frakoblet med Player FM -appen!

Season 3, Episode 9: Cookie deprecation and Privacy Sandbox (with Paul Bannister)

49:07
 
Del
 

Manage episode 411664892 series 2419218
Innhold levert av MobileDevMemo. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av MobileDevMemo eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In this episode of the Mobile Dev Memo podcast, I discuss third-party cookie deprecation in Chrome, as well as Google's Privacy Sandbox suite of tools with Paul Bannister, the Chief Strategy Officer at Raptive.

Over the course of our conversation, we cover:

  • The current state of third-party cookie deprecation in Chrome;
  • Whether publishers are generally prepared for the full rollout of third-party cookie deprecation;
  • Whether any components of the Privacy Sandbox are underrated, or will ultimately perform better than expected;
  • Whether the Privacy Sandbox achieves an optimal balance across privacy preservation and advertising efficacy;
  • If third-party cookie deprecation benefits the walled gardens;
  • How publishers can test Privacy Sandbox;
  • Whether Google will limit the functionality of first-party cookies, as Apple has done with ITP.

Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:

Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.

  continue reading

69 episoder

Artwork
iconDel
 
Manage episode 411664892 series 2419218
Innhold levert av MobileDevMemo. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av MobileDevMemo eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In this episode of the Mobile Dev Memo podcast, I discuss third-party cookie deprecation in Chrome, as well as Google's Privacy Sandbox suite of tools with Paul Bannister, the Chief Strategy Officer at Raptive.

Over the course of our conversation, we cover:

  • The current state of third-party cookie deprecation in Chrome;
  • Whether publishers are generally prepared for the full rollout of third-party cookie deprecation;
  • Whether any components of the Privacy Sandbox are underrated, or will ultimately perform better than expected;
  • Whether the Privacy Sandbox achieves an optimal balance across privacy preservation and advertising efficacy;
  • If third-party cookie deprecation benefits the walled gardens;
  • How publishers can test Privacy Sandbox;
  • Whether Google will limit the functionality of first-party cookies, as Apple has done with ITP.

Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:

Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.

  continue reading

69 episoder

Alle episoder

×
 
Loading …

Velkommen til Player FM!

Player FM scanner netter for høykvalitets podcaster som du kan nyte nå. Det er den beste podcastappen og fungerer på Android, iPhone og internett. Registrer deg for å synkronisere abonnement på flere enheter.

 

Hurtigreferanseguide

Copyright 2024 | Sitemap | Personvern | Vilkår for bruk | | opphavsrett