160- Public Relations: Getting Known, Why?
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When people ask me who I am, I often say that I'm an introvert on the path to healing through a public relations agency.
Perhaps you're like me, preferring to stay at home rather than attend networking cocktails to tell your story.
I understand you!
But one thing is certain: every time I've challenged this deep urge to isolate myself, I've benefited from it.
Even if I hadn't met any interesting potential clients at these events, I came back with an extra dose of energy derived from these connections that we, as human beings, even the most introverted among us, all need.
So, if you're part of what I call "the disconnected" club, you know that getting noticed is important for your business, for you, your loved ones, and your employees.
Getting noticed may seem presumptuous to some.
It's a false belief.
Think about the person to whom your product could make life easier and more beautiful.
Yes, even a body lotion that soothes and reduces itching can be a genuine source of happiness. My fiancé is one of those people with very sensitive skin. This lotion will soothe him and allow him to use his wonderful brain for something other than scratching.
You see, if no one knows about your wonderful lotion, it won't soothe my partner's skin, and it will be difficult for you to sell it.
Daring to show yourself, to expose yourself, and to contact a journalist or an influencer may seem like a daunting task.
But I promise you that, by doing it repeatedly and seeing it simply as a game, you'll develop a taste for it and reap more benefits than drawbacks.
I've come to love business development because I know that we will serve our clients at the highest level, and this money will allow me to increase the salary of my talented team.
That's my primary reason for convincing a new client: to improve the lives of my employees, raise their salaries, and enable them to develop their talent, their full potential.
Yes, money is important and it allows us to do good around us.
So, make your products and solutions known, remove your ego from the path, and help others.
Share your solutions with authenticity, a word that has become popular lately.
I love this word: authenticity, which, to me, is also synonymous with truth and honesty.
Public relations are the ultimate tool to demonstrate your authenticity and grant you credibility.
So, why get noticed?
To help others, sometimes just a little bit, improve the lives of our fellow human beings.
So, I also expose myself every week with my podcast, the "PR Rendez-Vous," live on LinkedIn and YouTube, because I want to help you, make your new solutions known that will bring well-being and even happiness to our fellow human beings.
This is precisely what we teach at NATA PR SCHOOL: how to get people talking about you, even if no one knows you.
We're opening the doors to our program this fall.
Grab your seat today!
We'll be closing access, and we don't know when the program will reopen.
Get featured for free: That's our program, and you'll learn the fundamentals of PR.
I promise you'll achieve astonishing results by dedicating less than 2 hours a week.
I'll see you in class.
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