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32. Effective Social and Behaviour Change Communication
Manage episode 435134372 series 3444087
Innhold levert av Center for Public Relations (CPR). Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Center for Public Relations (CPR) eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Change the world, one campaign at a time: PR Safari dives into behaviour change with UNICEF's expert.
Tired of PR campaigns that fizzle out? Join us as we unlock the secrets of influencing behavior for real impact with Gloria Lihemo, a social change specialist from UNICEF!
Discover:
- Why most campaigns fail & the keys to success
- What drives (or blocks) our choices & how to design impactful interventions
- The power of perception & context in behavior change
- How co-creation fuels sustainable change
- Real-world examples of winning & losing campaigns
- Strategies for lasting impact & reaching diverse audiences
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