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Ep 18 - Discovery interviews (User research essentials for anyone #2)
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Innhold levert av Thomas Essl. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Thomas Essl eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Discovery interviews are a universally useful, flexible, and simple method to understand entire user journeys, build personas, and ground all work that follows.
Every successful product is built around a genuine human need. But you don't need to have an experienced researcher by your side to uncover user insights and guide your human-centred product development. Anyone on a team should know the basics and be able to even lead successful research sessions. This is the second episode in a mini-series to introduce you to those essentials.
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Music: Aeronaut by Blue Dot Sessions
Legal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
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