1267: Listing Presentations! Exactly What to Say with Jason Boice

Real Estate Rockstars Podcast

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Ever wondered how top agents prepare for and deliver winning listing presentations? Jason Boice reveals his step-by-step process, emphasizing the importance of tailoring presentations to clients' personality profiles (DISC profile) and bringing essential materials like a laminated presentation, a checklist, and a seller questionnaire. He discusses the impact of professional photography, video, drone footage, property websites, social media marketing, and postcards in generating interest. Jason also covers the benefits of staging and having a well-prepared checklist for getting homes ready to list. He explains the schedule leading up to the listing, the process of determining home value through comparable sales, and how to involve sellers in pricing decisions. Also, he addresses the recent NAR lawsuit and changes in buyer agent compensation. Jason highlights the use of checklists and virtual assistants to streamline tasks and the importance of guiding clients with strategic questions. Listen to learn all about this!

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