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001 - Building Your Market Profile with PR Strategy - with Lanna Hill

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Manage episode 340177996 series 3391591
Innhold levert av Gainstack. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Gainstack eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

On this week’s episode, Lanna Hill, founder of Leverage Media joins Ali Raza to discuss PR strategies and the impact they can have in the marketing, sales or business success of an organisation.
We talk about:

- The commercial impact of a strongly defined PR strategy

- Finding a story that the media pays attention to

- Measuring the value of media activities

- What founders and marketers can learn from Trump’s PR strategy

- Getting leadership to recognise how PR affects marketing performance
Follow Ali Raza

INSTAGRAM | https://www.instagram.com/alirazatg/

LINKEDIN | https://www.linkedin.com/in/ali-raza-...

FACEBOOK | https://www.facebook.com/Ali-Raza-107...

www.invicta.agency

Follow Lanna Hill

INSTAGRAM | https://www.instagram.com/lanna.hill/

LinkedIN | https://www.linkedin.com/in/lanna-hil...

www.leveragemedia.com.au

  continue reading

5 episoder

Artwork
iconDel
 
Manage episode 340177996 series 3391591
Innhold levert av Gainstack. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Gainstack eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

On this week’s episode, Lanna Hill, founder of Leverage Media joins Ali Raza to discuss PR strategies and the impact they can have in the marketing, sales or business success of an organisation.
We talk about:

- The commercial impact of a strongly defined PR strategy

- Finding a story that the media pays attention to

- Measuring the value of media activities

- What founders and marketers can learn from Trump’s PR strategy

- Getting leadership to recognise how PR affects marketing performance
Follow Ali Raza

INSTAGRAM | https://www.instagram.com/alirazatg/

LINKEDIN | https://www.linkedin.com/in/ali-raza-...

FACEBOOK | https://www.facebook.com/Ali-Raza-107...

www.invicta.agency

Follow Lanna Hill

INSTAGRAM | https://www.instagram.com/lanna.hill/

LinkedIN | https://www.linkedin.com/in/lanna-hil...

www.leveragemedia.com.au

  continue reading

5 episoder

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