Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Innhold levert av Aaron Zakowski. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Aaron Zakowski eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Player FM - Podcast-app
Gå frakoblet med Player FM -appen!
Gå frakoblet med Player FM -appen!
Creating Customer Success Stories that Drive B2B Sales with Joel Klettke
MP3•Episoder hjem
Manage episode 365959474 series 3470104
Innhold levert av Aaron Zakowski. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Aaron Zakowski eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
In this episode of SaaS Marketing Superstars podcast, I spoke with Joel Klettke. Joel is the Founder of Case Study Buddy, a specialized team that help B2B brands like HubSpot, Loom, and Extensiv scale their customer stories and drive more ROI from each one.Episode Highlights:• Why Joel built an agency focused on Case Studies (0:57)• The unique insights case studies provide to SaaS companies (4:15)• How companies can tell engaging stories in their case studies (7:26) • The differences between case studies and success stories (9:54)• The biggest mistakes companies make in their case studies and how to avoid them (11:51)• Joel shares his thoughts on using case studies as a lead magnet (16:06)• Why companies should avoid gating case studies (18:20)• A creative way B2B SaaS companies can gate and ungate their case studies (20:39)• Favorite books and business leaders (21:40) Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-customer-success-stories-joel-klettke
…
continue reading
45 episoder
MP3•Episoder hjem
Manage episode 365959474 series 3470104
Innhold levert av Aaron Zakowski. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Aaron Zakowski eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
In this episode of SaaS Marketing Superstars podcast, I spoke with Joel Klettke. Joel is the Founder of Case Study Buddy, a specialized team that help B2B brands like HubSpot, Loom, and Extensiv scale their customer stories and drive more ROI from each one.Episode Highlights:• Why Joel built an agency focused on Case Studies (0:57)• The unique insights case studies provide to SaaS companies (4:15)• How companies can tell engaging stories in their case studies (7:26) • The differences between case studies and success stories (9:54)• The biggest mistakes companies make in their case studies and how to avoid them (11:51)• Joel shares his thoughts on using case studies as a lead magnet (16:06)• Why companies should avoid gating case studies (18:20)• A creative way B2B SaaS companies can gate and ungate their case studies (20:39)• Favorite books and business leaders (21:40) Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-customer-success-stories-joel-klettke
…
continue reading
45 episoder
सभी एपिसोड
×Velkommen til Player FM!
Player FM scanner netter for høykvalitets podcaster som du kan nyte nå. Det er den beste podcastappen og fungerer på Android, iPhone og internett. Registrer deg for å synkronisere abonnement på flere enheter.