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Innhold levert av SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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Getting SaaS pricing right (2/2) - Varun Shoor, Kayako | BTS E15 | SaaSBoomi Podcast

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Innhold levert av SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In Part 2 of Getting SaaS Pricing right, Arvind and Varun bump it up a notch. They discuss key features of a pricing plan like Naming of plans, the ideal number of plans to go with, Add-ons, Discounts, cost-based pricing and value-based pricing.

Listen on as the duo share insights from their own experience of having worked for and mentored other companies and of course getting the price right in their own respective startups. Enjoy the show!

Key Takeaways

3:40 - Decoy pricing plan

6:05 - What's the ideal number of price plans?

8:30 - Open Vs Hidden pricing

14:00 - Contact us to know the pricing

16:56 - Knowing your target audience while selling

21:40 - Naming the Price Plans

26:10 - Deciding on the value metric

28:05 - Land and expand strategy

29:55 - What is value and value-based pricing?

35:43 - Is there room for Add-ons?

42:12 - How often do we change pricing?

44:23 - Open Vs Closed pricing verdict

46:05 - Dishing out Discounts

49:15 - Importance of pricing in NRR

52:00 - Top 3 ways to increase NRR

56:15 - Importance of revenue recognition

59:15 - Varun and Arvind’s Pricing pet peeves

Key mentions

Apple

SuperOps

Girish M

Zoho

FreshDesk

PipeCandy

Wingman

Intercom

Spot Instances

Spot.io

ChargeBee

Manage Engine

Hubspot

IKEA

Sequoia

For Entrepreneurs

  continue reading

58 episoder

Artwork
iconDel
 
Manage episode 361805009 series 2912609
Innhold levert av SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av SaaSBOOMi, Suresh Sambandam, Arvind Parthiban, and Varun Shoor eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In Part 2 of Getting SaaS Pricing right, Arvind and Varun bump it up a notch. They discuss key features of a pricing plan like Naming of plans, the ideal number of plans to go with, Add-ons, Discounts, cost-based pricing and value-based pricing.

Listen on as the duo share insights from their own experience of having worked for and mentored other companies and of course getting the price right in their own respective startups. Enjoy the show!

Key Takeaways

3:40 - Decoy pricing plan

6:05 - What's the ideal number of price plans?

8:30 - Open Vs Hidden pricing

14:00 - Contact us to know the pricing

16:56 - Knowing your target audience while selling

21:40 - Naming the Price Plans

26:10 - Deciding on the value metric

28:05 - Land and expand strategy

29:55 - What is value and value-based pricing?

35:43 - Is there room for Add-ons?

42:12 - How often do we change pricing?

44:23 - Open Vs Closed pricing verdict

46:05 - Dishing out Discounts

49:15 - Importance of pricing in NRR

52:00 - Top 3 ways to increase NRR

56:15 - Importance of revenue recognition

59:15 - Varun and Arvind’s Pricing pet peeves

Key mentions

Apple

SuperOps

Girish M

Zoho

FreshDesk

PipeCandy

Wingman

Intercom

Spot Instances

Spot.io

ChargeBee

Manage Engine

Hubspot

IKEA

Sequoia

For Entrepreneurs

  continue reading

58 episoder

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