Africa-focused technology, digital and innovation ecosystem insight and commentary.
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Innhold levert av Matt Wolach. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Matt Wolach eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Lik Scale Your SaaS
Show notes are at https://stevelitchfield.com/sshow/chat.html
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The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
…
continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
"web3 with a16z" is a show about the next generation of the internet, and about how builders and users -- whether artists, coders, creators, developers, companies, organizations, or communities -- now have the ability to not just "read" (web1) + "write" (web2) but "own" (web3) pieces of the internet, unlocking a new wave of creativity and entrepreneurship. Brought to you by a16z crypto, this show is the definitive resource for understanding and going deeper on all things crypto and web3. Fro ...
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Investor Shayle Kann is asking big questions about how to decarbonize the planet: How cheap can clean energy get? Will artificial intelligence speed up climate solutions? Where is the smart money going into climate technologies? Every week on Catalyst, Shayle explains the world of climate tech with prominent experts, investors, researchers, and executives. Produced by Latitude Media.
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Welcome to "The Growth Gear with Tim Jordan," a podcast where business meets high velocity. We're about finding that pivotal Growth Gear – your own monumental shift that redefines your business journey by exploring a wide range of topics, including the rise of new brands, the intricacies of digital marketing, the power of a motivated mindset, and sophisticated strategies for today's marketplaces. Join us on "The Growth Gear" and embrace the momentum. It's more than growth – it's about achiev ...
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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302: How to Use Smart Marketing to Win New Business - with Leanne Dow-Weimer
Manage episode 399487790 series 3268689
Innhold levert av Matt Wolach. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Matt Wolach eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
EPISODE SUMMARY
In this week’s episode of Scale Your SaaS, marketing strategist Leanne Dow-Weimer shared valuable insights on the ever-evolving marketing landscape with host and B2B SaaS Sales Coach Matt Wolach.
From her background in STEM to her journey into the marketing realm, Leanne offers a unique perspective on the industry. Dive into key takeaways from the podcast, exploring Leanne's thoughts on customer conversations, the importance of value proposition, and strategies for effective marketing.
PODCAST-AT-A-GLANCE
Podcast: Scale Your SaaS with Matt Wolach
Episode: Episode No. 302, “How to Use Smart Marketing to Win New Business - with Leanne Dow-Weimer”
Guest: Leanne Dow-Weimer, Marketing Strategist at Luther Burbank Savings
Host: Matt Wolach, a B2B SaaS Sales Coach, Entrepreneur, and Investor
Sponsored by: Leadfeeder
TOP TIPS FROM THIS EPISODE
- Follow Evolving Marketing Trends
- Use Strategies for Effective Marketing
- Leverage Social Media for Customer Research
EPISODE HIGHLIGHTS
- From STEM to Marketing
- The Power of Conversations
- Account Based Marketing (ABM)
TOP QUOTES
Leanne Dow-Weimer
[07:30] "Start with customer conversations because, from every single anecdotal conversation, you can pull out a test."
[18:20] "Account Based Marketing is the idea of narrowing down your target market to a specific group of accounts and then marketing specifically at them."
Matt Wolach
[08:11] "Sales never ends. There is no portion where being better at sales does not improve your outcome."
LEARN MORE
You can also find Leanne Dow-Weimer on LinkedIn: https://www.linkedin.com/in/leannedow/
For more about how Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com.
Head over to leadfeeder.com and sign up for a 14-day (no strings attached) free trial: https://www.leadfeeder.com/
Get even more tips by following Matt elsewhere:
232 episoder
Del
Manage episode 399487790 series 3268689
Innhold levert av Matt Wolach. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Matt Wolach eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
EPISODE SUMMARY
In this week’s episode of Scale Your SaaS, marketing strategist Leanne Dow-Weimer shared valuable insights on the ever-evolving marketing landscape with host and B2B SaaS Sales Coach Matt Wolach.
From her background in STEM to her journey into the marketing realm, Leanne offers a unique perspective on the industry. Dive into key takeaways from the podcast, exploring Leanne's thoughts on customer conversations, the importance of value proposition, and strategies for effective marketing.
PODCAST-AT-A-GLANCE
Podcast: Scale Your SaaS with Matt Wolach
Episode: Episode No. 302, “How to Use Smart Marketing to Win New Business - with Leanne Dow-Weimer”
Guest: Leanne Dow-Weimer, Marketing Strategist at Luther Burbank Savings
Host: Matt Wolach, a B2B SaaS Sales Coach, Entrepreneur, and Investor
Sponsored by: Leadfeeder
TOP TIPS FROM THIS EPISODE
- Follow Evolving Marketing Trends
- Use Strategies for Effective Marketing
- Leverage Social Media for Customer Research
EPISODE HIGHLIGHTS
- From STEM to Marketing
- The Power of Conversations
- Account Based Marketing (ABM)
TOP QUOTES
Leanne Dow-Weimer
[07:30] "Start with customer conversations because, from every single anecdotal conversation, you can pull out a test."
[18:20] "Account Based Marketing is the idea of narrowing down your target market to a specific group of accounts and then marketing specifically at them."
Matt Wolach
[08:11] "Sales never ends. There is no portion where being better at sales does not improve your outcome."
LEARN MORE
You can also find Leanne Dow-Weimer on LinkedIn: https://www.linkedin.com/in/leannedow/
For more about how Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com.
Head over to leadfeeder.com and sign up for a 14-day (no strings attached) free trial: https://www.leadfeeder.com/
Get even more tips by following Matt elsewhere:
232 episoder
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Lik Scale Your SaaS
Africa-focused technology, digital and innovation ecosystem insight and commentary.
…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
…
continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
"web3 with a16z" is a show about the next generation of the internet, and about how builders and users -- whether artists, coders, creators, developers, companies, organizations, or communities -- now have the ability to not just "read" (web1) + "write" (web2) but "own" (web3) pieces of the internet, unlocking a new wave of creativity and entrepreneurship. Brought to you by a16z crypto, this show is the definitive resource for understanding and going deeper on all things crypto and web3. Fro ...
…
continue reading
Investor Shayle Kann is asking big questions about how to decarbonize the planet: How cheap can clean energy get? Will artificial intelligence speed up climate solutions? Where is the smart money going into climate technologies? Every week on Catalyst, Shayle explains the world of climate tech with prominent experts, investors, researchers, and executives. Produced by Latitude Media.
…
continue reading
Welcome to "The Growth Gear with Tim Jordan," a podcast where business meets high velocity. We're about finding that pivotal Growth Gear – your own monumental shift that redefines your business journey by exploring a wide range of topics, including the rise of new brands, the intricacies of digital marketing, the power of a motivated mindset, and sophisticated strategies for today's marketplaces. Join us on "The Growth Gear" and embrace the momentum. It's more than growth – it's about achiev ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
A podcast featuring panelists of engineers from Netflix, Twitch, & Atlassian talking over drinks about all things software engineering.
…
continue reading
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