November 20, 2024 – WordPress SMS Texter Phillip Dane and Change Leader Siobhan McHale

School for Startups Radio

Phillip Dane – Co-founder and CEO of Odd Market, Los Feliz Flea, Vintage Land, and LACC Swap Meet. Founder and CEO of Ultimate WP SMS Support

Phillip Dane is a seasoned entrepreneur with a passion for innovation and a deep love for WordPress. Alongside his wife, Shelly Dane, he is the Co-Founder of a successful event company that has made a significant mark in the industry. Recognizing the limitations of traditional email marketing, Phillip’s curiosity led him to explore the potential of SMS technology, which soon became a game-changer for their business. This journey inspired Phillip to take a leap into the tech world, where he founded Ultimate WP SMS. His drive to improve communication tools for businesses led him to acquire and completely overhaul the Joy of Text plugin, transforming it into a powerful and intuitive platform that now sets the standard for SMS marketing on WordPress.
Siobhan McHale – Change Leader and Author: The Hive Mind at Work and The Insider’s Guide to Culture Change

Siobhan McHale has worked across four continents, helping thousands of leaders to create more agile and productive workplaces. She also has been on the “inside” as the executive in charge of culture change in a series of large, multinational organizations. One of these inside jobs was a radical seven-year change initiative at Australia and New Zealand Banking Group Limited (ANZ) Bank that transformed it from the lowest-performing bank in the country into one of the highest-performing and most admired banks in the world. Professor John Kotter used her work with ANZ as a Harvard Business School case study designed to teach MBA students about managing change. She is the author of “The Hive Mind at Work.”