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Innhold levert av Jess Tyson. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jess Tyson eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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EP020: Does Content Marketing Actually Suck?

27:11
 
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Manage episode 309163580 series 3028004
Innhold levert av Jess Tyson. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jess Tyson eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Have you ever been rolling along, doing the same ol’ thing you’ve been doing for a hot minute, and then suddenly have the following realization?:

“Holy shit. This final product seriously blows. WHAT HAVE I BEEN DOING WITH MY LIFE?”

No? Okay, well, if you are a content marketer, maybe it’s time to pull up a chair and have a think because it’s entirely possible your content marketing plan sucks and it’s time to revisit this whole shebang. Content marketing has been trundling along on autopilot for far too long and it’s high time we all have a frank discussion and a possible “come to Jesus” on what, how, and why we are marketing in this way.

PLUS! A very important announcement about the future of The Managing Editor show... tune in!

RESOURCES:

MUSIC:

  • Grieg - Suite for string orchestra Op.40 'Holberg Suite' - 5 Rigaudon (Allegro con brio)
  • Pretty Lights - Lost and Found (ODESZA Remix)
  continue reading

29 episoder

Artwork
iconDel
 
Manage episode 309163580 series 3028004
Innhold levert av Jess Tyson. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jess Tyson eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Have you ever been rolling along, doing the same ol’ thing you’ve been doing for a hot minute, and then suddenly have the following realization?:

“Holy shit. This final product seriously blows. WHAT HAVE I BEEN DOING WITH MY LIFE?”

No? Okay, well, if you are a content marketer, maybe it’s time to pull up a chair and have a think because it’s entirely possible your content marketing plan sucks and it’s time to revisit this whole shebang. Content marketing has been trundling along on autopilot for far too long and it’s high time we all have a frank discussion and a possible “come to Jesus” on what, how, and why we are marketing in this way.

PLUS! A very important announcement about the future of The Managing Editor show... tune in!

RESOURCES:

MUSIC:

  • Grieg - Suite for string orchestra Op.40 'Holberg Suite' - 5 Rigaudon (Allegro con brio)
  • Pretty Lights - Lost and Found (ODESZA Remix)
  continue reading

29 episoder

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