Mastering Direct Communication: Key Strategies For Leaders With Geraldine Serrano

Speak In Flow

Welcome to *Speak In Flow*! In this episode, Melinda Lee chats with the brilliant Geraldine Serrano, a leading Specialty Tax Consultant, about the vital role of effective communication in professional settings. Discover the secrets to being direct and concise, mastering active listening, and valuing word economy. Whether you're navigating complex tax strategies or simply trying to get your point across at work, this episode is packed with practical tips and insights to enhance your communication skills.

Key Takeaways:

1. Effective Communication is Essential:

- Direct and concise communication helps convey messages clearly and efficiently, crucial in professional settings.

2. Active Listening is Key:

- Learn how to listen attentively, even to long-winded individuals, and extract key points to ensure thorough understanding.

3. Word Economy Matters:

- In our fast-paced world, brevity is valued. Communicate succinctly and clearly to ensure your messages are promptly received and acted upon.

Why You Should Listen:

- Enhance Your Professional Communication:** Learn practical tips to be more direct and concise.

- Improve Listening Skills:** Master the art of active listening to better understand and engage in conversations.

- Communicate with Clarity:** Discover the importance of brevity in ensuring your messages are effective and impactful.

Tune In To Learn:

- How to be more direct and concise in your professional communication.

- Techniques for active listening and extracting key points from lengthy discussions.

- The significance of succinct communication in today's fast-paced environment.

About Geraldine Serrano:

For the past decade, the Specialty Tax Consultant Geraldine Serrano has been helping real estate investors, tenants and CPAs use a strategic tax planning tool called cost segregation that allows companies and individuals who have constructed, purchased, expanded or remodeled any kind of real estate to increase cash flow by accelerating depreciation deductions and deferring federal and state income taxes.

She has been a member of the Council of Business Advisors, Commercial Real Estate Women (CREW), the International Council of Shopping Centers and ProVisors.

Her company Veritax Advisors is a sponsor of the Northern California Certified Commercial Investment Member Chapter and California Association of Boutique & Breakfast Inns.

She has written articles for CREW about the indoor skydiving venue iFly and parking technology in the Bay Area.

She has also written articles on the changes in the tax law affecting real estate owners for commercial real estate brokers.

She has given presentations to CPAs for CPE credits, real estate brokers, bankers, attorneys, financial advisors and real estate investors.

She is a Bay Area native, located in the East Bay.

She is a thrill seeker. She has gone bobsledding at the Utah Olympic Park, sand boarding at the dunes in Florence, Oregon and land sailing in New Zealand.

My company's website is: https://veritaxadvisors.com/

My company's Facebook page can be found at: https://www.facebook.com/veritaxadvisors/

My LinkedIn profile & URL is: www.linkedin.com/in/geraldine-serrano-a2934252

About Melinda:

Melinda Lee is a Presentation Skills Expert, Speaking Coach and nationally renowned Motivational Speaker. She holds an M.A. in Organizational Psychology, is an Insights Practitioner, and is a Certified Professional in Talent Development as well as Certified in Conflict Resolution. For over a decade, Melinda has researched and studied the state of “flow” and used it as a proven technique to help corporate leaders and business owners amplify their voices, access flow, and present their mission in a more powerful way to achieve results.

She has been the TEDx Berkeley Speaker Coach and worked with hundreds of executives and teams from Facebook, Google, Microsoft, Caltrans, Bay Area Rapid Transit System, and more. Currently, she lives in San Francisco, California, and is breaking the ancestral lineage of silence.

Website: https://speakinflow.com/

Facebook: https://m.facebook.com/speakinflow

Instagram: https://instagram.com/speakinflow

LinkedIn: https://www.linkedin.com/in/mpowerall

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