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Beyond the Exhibits: Marketing Strategies That Put Museums on the Map!
Manage episode 450343276 series 3557097
Innhold levert av Kendra Fipps. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Kendra Fipps eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
MUSEUM MARKETING BLUEPRINT
PHASE 1: EVENT FOUNDATION
□ Plan signature event
□ Secure VIP participants
□ Create media kit
□ Design registration system
PHASE 2: MEDIA EXPANSION
□ Develop press relationships
□ Schedule network coverage
□ Create content calendar
□ Build media archive
PHASE 3: DIGITAL GROWTH
□ Launch new website
□ Implement membership program
□ Start newsletter
□ Track metrics
ROI INDICATORS:
- Attendance numbers
- Media mentions
- Membership growth
- Partnership value
NEXT STEPS:
→ Review event metrics
→ Scale successful elements
→ Adjust digital strategy
→ Plan next quarter
6 episoder
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