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Psychological Triggers that Influence Why Franchise Candidates Choose to Buy a Franchise - Part 1
Manage episode 407228327 series 3558940
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In this podcast episode (the first of three parts), I cover one of the most fascinating parts of selling: the psychology of why franchise candidates buy a franchise. When you understand and can tap into the psychology behind the buying decision and then utilize these principles, you will successfully motivate, influence, and persuade franchise candidates to buy your franchise from you now, rather than later. In this episode, I cover the first ten of thirty psychological triggers you can use to make more franchise sales.
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