EP 01: From Corporate Instructional Designer to 6-Figure Freelancer in 1 Year

Learning Matters

We're sitting down with our founder Debbie Wooldridge to dive into the early days of ttcInnovations, the challenges of navigating industry changes, and the lessons learned on her path to a 7-figure business. Debbie shares her journey from working in childcare to becoming an instructional designer and training manager in corporate America. She discusses the challenges she faced with new leadership and the impact of a changing company culture. Debbie also talks about her transition to contracting and starting her own instructional design business, DW Training and Development, Inc.. Throughout her journey, she emphasizes the importance of creating relevant and relatable training that helps employees become better at what they do. Debbie discusses the growth of a sustainable business, the partnership with Bank of America, and the expansion of the instructional design and content development team. Tune in for inspiration on your L&D career path!

Resources:

Never miss an episode! Subscribe to The Buzz, our bi-weekly newsletter to help you create buzz-worthy learning. https://ttcinnovations.com/newsletter/

Tune into Part 2 of Debbie's story: Secrets to Securing Repeat Business with Customer Loyalty: https://bit.ly/3W0E2k6

Sharpen your instructional design skills with IDOL Academy, the ultimate career accelerator for designers and developers! https://bit.ly/ttcxIDOL Use code “ttc” for 10% off (affiliate link).

How to Launch Your Career as an L&D Consultant: https://bit.ly/4azXW9Z

6 Practical Ways to Grow Your ID Business Tips for Beginners: https://bit.ly/3Q35l9Q

The Art of Launching L&D Projects: 10 Key Components for a Successful Project Kick-Off Meeting (Free Template): https://bit.ly/49FPyEy

How to Find and Refine Your Instructional Design Niche: https://bit.ly/3UhIlWX

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At ttcInnovations, we help businesses create lasting change with immersive learning experiences. Through instructional strategy, design, and content development we empower employee confidence, performance, and results.

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