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What to Do If Your Market Isn’t Big Enough
Manage episode 424366526 series 3576892
Innhold levert av Joe Zappa. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Joe Zappa eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Co-hosts Eric Franchi and Joe Zappa cover what to do if your market is too small to achieve your business goals. For example:
- How to launch a new product or enter into a new market
- When and how to involve your customers in market expansion efforts
- What sales/marketing and product teams need to do to get aligned
- How to derisk your transition by enlisting customer champions
If you’re eyeing a pivot to retail media and/or CTV right now, this is for you!
16 episoder
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