Micro-Influencer Marketing For Political Campaigns, With Ryan Davis Social Media And Politics podcast

Artwork

Innhold levert av Michael Bossetta. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Michael Bossetta eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Social Media and Politics « »
Micro-Influencer Marketing for Political Campaigns, with Ryan Davis

5M ago 39:46

Del

MP3•Episoder hjem

Innhold levert av Michael Bossetta. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Michael Bossetta eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Ryan Davis, Co-Founder of People First, discusses how "micro-influencers" or "micro-creators" are being used in political campaigns. We discuss the benefits of using micro-influencers for engagement, as well as how they can be used to target specific blocks of voters. Ryan also shares how these creators can inform the political strategy of campaigns through panels and focus groups, and how the comments to creators' content can reveal themes and sentiments important for the campaign.

Here's a list of resources on micro-influencers written by Ryan and People First:
White paper on micro-influencers

2024 election guide on micro-influencers

In-and-outs of influencer outreach

An overview of influencer trends

… continue reading

175 episoder

Artwork

Micro-Influencer Marketing for Political Campaigns, with Ryan Davis

Social Media and Politics

239 subscribers

published 5M ago

Del

MP3•Episoder hjem

Innhold levert av Michael Bossetta. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Michael Bossetta eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Ryan Davis, Co-Founder of People First, discusses how "micro-influencers" or "micro-creators" are being used in political campaigns. We discuss the benefits of using micro-influencers for engagement, as well as how they can be used to target specific blocks of voters. Ryan also shares how these creators can inform the political strategy of campaigns through panels and focus groups, and how the comments to creators' content can reveal themes and sentiments important for the campaign.

Here's a list of resources on micro-influencers written by Ryan and People First:
White paper on micro-influencers

2024 election guide on micro-influencers

In-and-outs of influencer outreach

An overview of influencer trends

… continue reading

175 episoder

Alle episoder

×

Velkommen til Player FM!

Player FM scanner netter for høykvalitets podcaster som du kan nyte nå. Det er den beste podcastappen og fungerer på Android, iPhone og internett. Registrer deg for å synkronisere abonnement på flere enheter.

Lytt til 500+ tema