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Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers
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Is Pinterest Still Worth It?
Manage episode 422173472 series 3554702
Innhold levert av Jeff Sieh. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jeff Sieh eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
In this episode, we dive into the world of Pinterest with Kate Ahl, founder and CEO of Simple Pin Media. If you've ever wondered how to leverage Pinterest effectively for your business, this episode is a must-listen. Kate shares her expertise on the latest changes in Pinterest, strategies for integrating organic and paid content, and the benefits of Pinterest advertising.
Key Points:
- Pinterest Funnel: Understanding the Pinterest funnel from awareness to conversion, including the importance of warming up your audience.
- Current Trends: Insights on the latest trends in Pinterest marketing, including the relevance of SEO and the shift away from video pins.
- Organic vs. Paid: How to balance organic and paid content on Pinterest and the advantages of each.
- Lead Magnets: Tips for creating effective lead magnets and why a well-crafted landing page is crucial.
- Board Strategies: Best practices for naming and categorizing boards to optimize for the Pinterest algorithm.
Resources:
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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