Follow Up Marketing Is Essential (And You Probably Need To Do More Of It!)

Subscription Box Answers

Innhold levert av Liam Brennan. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Liam Brennan eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

6M ago 18:04

MP3•Episoder hjem

On This Episode Of Subscription Box Answers, I am discussing how important follow-up marketing is. If you want to grow a successful subscription box, you need to ensure you do this frequently and have a system in place for it.
Lead capture and following up with prospects is essential if you want to drive a lot of new subscribers and keep your CAC (Customer Acquisition Cost) under control. One of the biggest mistakes struggling subscription box owners make is they have no way to capture leads and they do little to no follow-up. This leaves them in a situation where it is really difficult and expensive to grow their box.
When you do follow up correctly, you are giving yourself multiple opportunities to sell to somebody. This is really important because not everybody will be ready to sign up for your box straight away. Listen to this podcast as I discuss all the different ways you can approach this correctly.
If you have a question you want answered on the podcast, make sure you head over to www.SubscriptionBoxResources.com, join the free Facebook group, and post it there.

Subscription Box Founders Launching September 30th - Join The Waitlist at www.SubscriptionBoxFounders.com

Kapitler

1. Follow Up Marketing Is Essential (And You Probably Need To Do More Of It!) (00:00:00)

2. The Importance of Follow-Up Marketing (00:00:47)

3. Effective Follow-Up Marketing Strategies (00:10:48)

91 episoder

#Business #Liam Brennan