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001D. Newsletter Highlights: February 2023
Manage episode 356698036 series 3450326
Innhold levert av Wesley Jackson and Andrew Gilley, Wesley Jackson, and Andrew Gilley. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Wesley Jackson and Andrew Gilley, Wesley Jackson, and Andrew Gilley eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Key Quote:
• "Advertising exists to sell something. And to sell something, you need to have a problem. And if there isn't a problem, you need to invent one." - Andrew Gilley
Episode Summary:
• Wesley discussed his experience of feeling trapped in the toxic environment of the advertising industry, where people were reduced to numbers on a spreadsheet.
• Wesley and Andrew discussed the unethical nature of current advertising that's prevalent on social media, such as undermining people's self-esteem and taking advantage of racism and sexism.
• Kyle Golding was asked to produce an advertisement for a calcium supplement claimed to cure cancer, which he refused due to ethical reasons. He learnt that taking shortcuts does not lead to long-term success and that relationships with genuine value exchanges should be prioritized.
• Unethical advertising uses emotions to manipulate individuals into buying a product.
• Online advertising and social media have caused people to become more callous, exhibited by treating people as numbers and analytics.
• Confirmation bias can trick people into buying something without thinking it through and should be mitigated against by staying vigilant and making sure that decisions align with our own interests.
• It is important to be aware of these tactics in order to make choices that empower us, rather than hold us back.
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