91. The reality of Instagram Reels

Susan Nethercote Studio Insider Art Podcast

Hi and welcome to episode 91 of the studio insider art podcast.

Ahhh, social media. It’s both a blessing and a curse. And with the shift to Instagram becoming a video-based platform with reels recently, Steph and I sat down and had a chat about how we are navigating the new world of video on Insta.

In this rather meandering episode, we explore quite a few things such as the question of if selling art on Instagram has improved or declined with the introduction of reels.

We also chat about turning up videos on socials while navigating the aging process. And then have a conversation about and how the natural slowing down that comes with age is impacting how we are going about our businesses in general and the pressure we put on ourselves as creative earners.

There’s a lot going on in this studio chat, so grab a cuppa and let’s dive in.

In this episode, we talked about:

• How Instagram Reels affects my painting
• The things I hate about the new feature
• Keeping up with social media and technology as we age
• Cultural pressure on social media
• Do videos on social media help to showcase our artwork and promote it to a broader range of audiences?
• Should we consider using Instagram reels when promoting our brand?

Links:

Suse's art website

Suse's Education website

Suse's online classes on Teachable

Suse's Instagram

Suse's Facebook