#415: How To Communicate Like Kevin Hart To Up Your Professional Career with Brenden Kumarasamy, founder of MasterTalk

Sweat Equity Podcast® | The #1 Business-meets-Comedy Podcast | Hosted by Law Smith + Eric Readinger

💥 Brenden Kumarasamy is the founder of MasterTalk, he coaches ambitious executives & entrepreneurs to become top 1% communicators in their industry. He also has a popular YouTube channel called MasterTalk, with the goal of providing free access to communication tools for everyone in the world. Brenden Kumarasamy's Call To Actions Website (Main CTA): http://rockstarcommunicator.com/ YouTube: https://www.youtube.com/@MasterTalks Linkedin: https://www.linkedin.com/in/brendenkumarasamy/ Instagram: https://www.instagram.com/masteryourtalk/ Episode sponsored by SQUARESPACE website builder https://squarespacecircleus.pxf.io/sweatequity by CALL RAIL call tracking https://bit.ly/sweatequitycallrail by BIGLY SALES - CRM + Email, SMS, Phone marketing https://biglysales.com/?via=law by LINKEDIN PREMIUM - 2 months free! https://bit.ly/sweatequity-linkedin-premium --- Sweat Equity 🔗s SweatEquityPod.com Linktr.ee/SweatEquity Hosts’ Eric Readinger & Law Smith 🔗s LawSmithWorks.com Tocoba.ga --- Wanna help Sweat Equity without spending a dime? Sure, we’re the #1 business comedy & comedy business podcast on earth, but we can always practice Kaizen, aka continuous improvement. Please? We’ll be your BFF! Hook us up by

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#sweatequity #entrepreneurship #comedy #entrepreneur #business #girthyroi #69b2b #sweatequity💦 Transcription by Otter.ai - Otter referral link https://otter.ai/referrals/AVPIT85N Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 0:00 Sweat equity podcasts and streaming show the number one comedy business podcast in the world. Pragmatic entrepreneurial advice with the real raw dog talk. know Eric today on this episode, he's out on vacation, possibly getting a sex change. Who knows, but I definitely picked this up. Because I recorded this days ago and went to go do a stand up set and forgot to do this intro put it all together. I also didn't know what zoom interviews, it's best to do it on local recording to save your hard drive and into the cloud. So if you're watching this video, if you're watching this intro, I look insane. I look like John McAfee. So I decided to get a little silly. Before I get this episode out this week. 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Brenden Kumarasamy, founder of MasterTalk 2:58 What's up law? How are you? Brendon? How you doing? Good brother. How are you? We're just going man. Yeah, we had a scheduling snafu. Not in our normal studio. Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 3:11 Mr. Eric Rettinger is on vacation on the other side of Florida, the Space Coast so just he may try to join if he can, but I don't trust beach house Wi Fi Brenden Kumarasamy, founder of MasterTalk 3:26 Yeah, I don't know about you. But any beach house Lake House lodge Wi Fi it's always two decades behind will change with Starlink soon but not yet. Oh, I like that. So yeah, it's just we just keep it like a fun Convo some business. I'll try to add some some blue humor as per normal. For our audience out there listening. Can you hook up people where to find you? Social? What's your call to actions, sir? For sure. For sure law. So it's two. So one is the YouTube channel, which is just master talk. And the second one is to attend one of our free communication workshops. And that's Rockstar communicator.com. So I Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 4:15 was on your youtube today, listen to video as I'm trying to do a little prep before we get on these episodes. Well, we'd like to come at it from the mouth of babes, right? Like, we want to speak for the audience that may not be super business savvy or very well drilled down in a certain area. That's our lazy way of justifying not for preparing. You seem all prep. But before I get into that, I want to ask you a question. We asked everybody who comes on the podcast first time as a first time guest. Well, there's two actually. Did you listen to the podcast? I didn't unfortunately. Okay, good. See, we're both we're both improv we're both on the fly, you've done so much stuff already. It's not a big deal for you to have to listen. The other part is, this is the real question. Brenden Kumarasamy, founder of MasterTalk 5:10 What advice would you give your 13 year old self 13 year old self? I would say be insane or be the same would be the advice. You know, if you try and be like everybody else, you're gonna get the same results as everybody else. So you need to be a little crazy to be successful, be insane, or be saying that he was no be insane or be the same. Oh, be insane or be the same. So where did you grow up? What made you kind of come up with that philosophy? Yeah, I actually came up, I came up with it in the basement because I realized it rhymed and I got really excited. So I wrote it down. But the but the backstory around master talk, which is more of my field of expertise, was I never wanted to be an entrepreneur blog. That was never the goal with me. I want to be an accountant. Funnily enough, I have a bachelor's degree in accounting. But then I got into these things called case competitions, think professional sports for nerds, other guys were playing basketball, I was doing presentations, competitively, learn how to speak, then realize no one was sharing that stuff for free. So I started making videos, then it turned to a coaching business later. Where did you grow up in this country? What part of the country I based in Montreal based? Okay, I'm Canadian, but my parents are from Sri Lanka. They're born. They emigrated from Sri Lanka, to Canada and like the early 90s. Interesting. Yeah. Do you think Montreal as it is bilingual, and then growing up with parents from you know, Sri Lanka? You might be trilingual, but they're correct. Do you think that kind of assisted in getting you to hear in an indirect way? Yeah, definitely. I mean, it makes me more relatable because I struggle with communication most of my life. Be to your point that since you know since you know, Montreal, well, is your right. So I didn't know French, so I had to learn it. So I went to French school, which means like to present in a language I didn't even know. Right, so I struggled a lot with speaking growing up. Ah, yeah, no, I've only been to Montreal once. Once is more than most people so they're on a bachelor party that felt like five weeks. I don't even know what that means. It felt like five weeks was like super intensive. It was five days it felt like five weeks it was it took a hurtin on me. My early 20s It was I saw things that I'll leave off this show. Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 7:29 pretty transparent on the show, but to not make you cringe. Brenden Kumarasamy, founder of MasterTalk 7:34 I'll save it a bit but you have interesting strip clubs, which coming from Tampa that's that's the highest compliment because we're strip club city. Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 7:48 Yeah, when you can impress someone from Tampa a whole group of guys from Tampa at a strip club. It's it's pretty fascinating. And you know, it's not a good look is like 2020, bro, do you guys in their 20s walking around Montreal. Everyone's like in our group was like, why are these French Canadians, like so snooty to us. And like, we're literally like 20 Bros that look like, we stayed too long in a fraternity in college. We're literally throwing a football to each other as we're walking around town, literally. Like, just like, as we're walking to wherever throwing a football, I'm like, we couldn't look more like assholes, you know. So I loved it, though, I was able to kind of sneak away and go do some different stuff over there. But communication is I, to me is very underrated. We have more methods than ever to communicate. And I think we're atrophying as a whole I feel like Brenden Kumarasamy, founder of MasterTalk 8:48 I feel like people Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 8:50 I value it big time with the work I do running a advisory meets a marketing agency and also doing fractional cmo work. I feel like that is my big value add? Because a big part of it is because I've done stand up since 2007. Right? So So I used to keep those worlds kind of separate. And then part of the communication we're really hit was I would tell people, you know, Discovery meetings, hey, if I use some rear metaphors, if I kind of, I'll weave in between professional and kind of casual, in the same sentence or, you know, thought that's that's kind of how I roll and a lot of the time, but the big what that did was open up the conversation a lot. Do you find there's any ways you're communicating where you're, you're in a situation where you have to kind of preface something so that it kind of relaxes, the person you're talking to? Are the people is an audience. Do you have any tips like that or anything? Yeah, for sure. For sure. Like how do you how do you make people feel at ease? And I think a lot of it doesn't really have Brenden Kumarasamy, founder of MasterTalk 10:00 Dude, the words that you say, though those are important, but it's really the energy that you bring that conversation. Like if you come in guns blazing, like yo, what's up like then it's like, oh, like this. So someone is really introverted will get really worried and might start to cry. But if you come in, like just matching their energy, they feel a lot more comfortable around you. That's called mirroring, right? You got it? Yes. In the sales world, I guess. Yeah. And if you come in with Jack Lemmon, from Glengarry Glen Ross energy, because you in real life, you need this sale, or you need this client, or whatever Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 10:37 that comes off. A lot of a lot of just be just talking meetings, communication, a lot of it is like dating, if you come into eager or sometimes just I'm very earnest in the things I'm into. And sometimes I think people think that is that comes off as like, eager. And like, I don't know, it gives a cringy kind of factor. And I'm like, No, I'm just whatever I like I'm into, and I'll get into it. But I feel like a lot of meetings, client, business wise can feel like dating in a lot of ways. Is that fair? Oh, I think I think there's a lot of analogies for sure. And you want to get that second date. That's all that's all you're gunning for. I was watched I had to watch your how to present like Kevin Hart video as I was going through it, and I was like, Well, I gotta watch that one. And it's about Brenden Kumarasamy, founder of MasterTalk 11:31 you being actionable while communicating. Can you kind of elaborate on that? Yeah, for sure. You know, it's funny, but your style. I don't even realize the podcast started. Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 11:42 Didn't hear me at the beginning. Yeah, we're live on tape. Man. We tried to we tried to keep it as efficient for guests and as possible. Yeah, it's great. Brenden Kumarasamy, founder of MasterTalk 11:52 I just realized that died, but minutes it. So So yeah, for Kevin Hart law. You know, what I, what I realized was, first of all, I have a lot of respect for stand up comedians, because it's really difficult to do that work, get people to laugh, get people to react to you, but the only thing you gotta do is have Mike. So what Kevin has done really well, is that he's mastered different areas of communication throughout his life. He's like, done audiobooks. He's done podcasting. He's done it as a guest. He's led conversations done stand up comedy, he's acted in movies. So because of that he has a really versatile skill set around speaking. And that's what he uses whenever he uses Whenever he speaks in general, and that's really helped his arsenal. Yeah, you know, one thing you mentioned in the video was, he has in this way, but he kind of has undeniable presence and positive energy, right? The guy works. He has a work ethic that is you can you can sponge it up almost. It's contagious in a good way. Right, you know, and I feel like he's presenting. That's who he is, when he's, you know, when he's activated, for lack of a better term. The onstage she does a lot of act outs, a lot of performing with jokes and stuff. So that for sure, but you mentioned the other aspects where he's communicating. And it is that thing of like, how about this? It made me think of Tom Cruise. Right? Every story you hear about him? He everybody says the same thing. He makes you feel like you're the only person in the world. Right? He makes you feel like you're the celebrity when you meet him because he's so engaged in the in the conversation. I don't know if that's a Scientology. L Ron Hubbard kind of thing. But the guy the guy is very engaging. And I don't know if that's something we're it's deliberate or he's just that way or he. I don't know. What do you think? Yeah, definitely. Tom. Tom has done some stuff is great at building relationships with people. I remember one interview in particular, gathered the guy named Kevin McCarthy, who's really really good at asking really thoughtful questions. And just the way that Tom Cruise interacted with him, he really felt felt it really felt that Kevin thought he was a celebrity himself. And I think there's a lot we can learn. I'm not sure so much on the Scientology. I know he's a part of that, that religion, but I'm not sure how much that that is affected is his career, though. And also while he's still in that's another, I guess, mystery. It's in our backyard. We're in Tampa. It's in our backyard over in Clearwater across the bay. So I feel like if if I'm circling around Scientology, I'll have to bring it up for some reason. Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 14:34 Well, I find it fascinating. Plus, there's areas of town over here where they they hand out personality tests, like a flyer and you're like, it's kind of insulting. Like your take a personality test will tell you if you got a good personality or not. I was like, I was having a fine day before he gave me this flyer. I didn't think I had something wrong, but apparently you saw me when that guy Unknown Speaker 15:00 And Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 15:01 so when you get executives when you get a, someone that's interested in your services, and they're a backup for say, the one thing I tell everybody who has a fear of public speaking, because you get asked a lot. Jerry Seinfeld has a quote about more people rather be in the box than give the eulogy. Because it's the number one fear is public speaking, which is wild. And when I've ever been asked, like, how do you get good? Or how do you reduce that kind of anxiety or fear? Brenden Kumarasamy, founder of MasterTalk 15:38 I say take improv classes. And if my company grows a little bit bigger, we actually have more full time people, I want that to be part of the the onboarding is you have to do an improv class. Here's why. Because how many situations the setting you walk into to give a presentation, speech, it's never perfect. They'll give you like a lav mic in your hand. You know, like, oh, sorry, the microphones broken. And you're like, Okay, I'll just yell, you know, I'll just project or like, something's messed up, I can't tell you how many gigs I've done, where I've walked in, and they're like, Oh, this is, this is for a charity, where it's $500 to play, and people are gonna be eating while you're doing stand up behind the pulpit. And you're like, This is the worst scenario, I can see everybody eating, right. And they don't know, stand up, comedy is happening. So like, I've walked into those gigs. And you got to figure out how to turn them around. Right. And now I'm a little pessimistic when I go to a non Comedy Club show where I'm like, something's not going to be correct. On the stage. We don't need much. I need a mic. I need lights, a tiny stage, maybe a stool. That's about it. We're pretty, but somehow that's a bridge too far for a lot of people. When I go into business meetings, sometimes where where I used to have to give, like, real important, you know, we're trying to get a partnership with this company, for our company. You know, this is a big deal. We need you present. And it's like, I'm gonna walk in clickers not gonna work, TV won't work, something won't work. And I always kind of default to that in a lot of ways and go, Alright, what's the lowest common denominator? Can I give this PowerPoint without, without having to use the PowerPoint really? And so it's like a little bit prep, but also, learning those improv? This is the most leading question I've ever asked. I didn't mean to give this like a five minute like, intro, but what do you feel when when people are trying to they're very introverted, they're, they're terrified? Where do you start? No, I feel you actually had a lot of great points there law, especially with your story around improv, you actually spend explained it better than me in a lot of ways where sometimes when you go into boardrooms or different settings, and I love your time with stand up, where you just don't know what's going to happen, sometimes, you cannot just prepare for the best case scenario, it's a losing strategy. Because if you go into a presentation, and one thing, just one small thing is off, your whole game gets thrown off. It's just my version of taking improv classes, because that might be a stretch for somebody who's a little bit more introvert, it's not a bad thing. I've done improv, too, I think it's a great way to get people to speak more effectively, is to do a smaller version of that, which is the random word exercise, which you could literally do at your home right now, as you're listening to this, where you take a word like tissue box, or plate or towel, and you create a 62nd presentation out of thin air on the word. So let's see pick towel, you just give a 62nd presentation on towel. And that allows you to practice improv in a way that's comfortable. But that also makes you do the harder thing. And that's also the solution that I brought that you explained really well to read. For me. It's not about you know, jumping up and down and deep breathing to get over a fear. It's just do the harder thing. So everything in the portrait becomes a joke. Yeah, and it has, what improv taught me because I did it when I was 24. I did it to get better at stand up, honestly, because I would get nervous. Like, I just didn't have a wealth of experience as an adult yet, right. And part of I wanted to host to work my way up because hosting is kind of the best thing you can do. If anybody's listening you don't have to do this in a standard setting. You can see a lot of professional functions. And that's a very similar one to one because you have to come in you have in Canada actually, the MC is like the headliner, because they're they're the main attraction Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 19:38 for stand up shows, I guess, but my point being is like, I did so many hosting gigs because I knew would get me better. And I did improv to give me better hosting because I need to, like Brenden Kumarasamy, founder of MasterTalk 19:51 glass breaks, right? You gotta be right on top of that. You don't go Oh, you have to be like, you know, sorry, Cosby got Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 20:00 Got the waitress or something like that you have to be on top of it and just have something right. And part of improv is they tell you to, it's the opposite of standard, they tell you to blank out, right? You can prep a lot before you do before you do improv. But really, you need to have a blank mind. And that's where you start from. And that actually, it sounds counterintuitive, but it helps. And I use that for any business presentation to go, Okay, I know, I know enough about it. I know the beats, I don't know it verbatim, but I can get to it. This has a climax, it has a storytelling aspect to it, act one, A, B, C, whatever you want to call it. And then, but when I come into you take a breath and go, something's gonna be fucked up when I walk in this. Brenden Kumarasamy, founder of MasterTalk 20:47 And I go, I'll also say, I also think, here's the lesson I learned was, no one gives a shit about whatever you're doing as much as you do. So that's a very crass way to say it. But it's true. It's like, no one's no one's thinking about the setting for your presentation. And no one's thinking about how nervous you should be. They're worried about their own shit. For the most part. How can I you know, can you tell me kind of some, some success stories of people coming in? And how you got them to be the top 1% communicators in their industry? Yeah, for sure. And to your point, you know, to defend your your argument there. I don't think that's crass. I think it's uplifting, right? Because if, if people don't give a shit as much as you do about the thing, that's also a good thing, because it creates a lot less anxiety and a lot less stress in the presentations that you're delivering. Well, as my dad would say, I have a bad vocabulary because I cuss and it's, it's immature, as he would say. Yeah. Yeah, he uses mature and immature. And I'm like, I'm not going to correct him on that. Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 21:58 I guess you could say it that way. He was a lawyer for 30 years. So he finds very, he's very careful with his words, and he doesn't speak a lot. So it's kind of what I'm the opposite. Like he's frightened to get on stage. Brenden Kumarasamy, founder of MasterTalk 22:10 And like, it's no big deal at this point for me. But yeah. Can you tell some some success stories of how people come into master talks or work with you? Yeah, for sure. Law. So So for me, I think the one that that creates a lot of magic for me, personally, is the tech, the tech CEO who's really introverted, like one of my clients. She's the CEO of a tech company, where she creates like nail polish, but it's a glass that you put on your fingernails. So women don't have to change their nail polish, they just go on an app and change the colors automatically, which is really cool. So they don't have to switch colors all the time. And our product works while Lux is still testing it out, but it's going to be functional. But the challenge is she doesn't want to speak on stage. She doesn't want to ask her answer questions on a panel. And I told her, I said, Hey, look, you have great tech. But if you want to be a successful entrepreneur, you need to learn how to get on a stage. You got to be the CEO of the business, you got to know how to lead people. So yes, did I get rid of her hums and ahhs? Yes, I helped her with her vocal tone projection. Yes. Did I help her? Use her eye contact effectively to answer tough questions. Absolutely. But I think the most important thing law was changing her identity from being a researcher with a PhD in organic chemistry, to being the CEO of this business and actually driving it home. So she can raise a lot of money for her startup, which she did, thankfully, for all of us. So that was really the success story really proud of that's, that's a great story. And that's one of those things. Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 23:42 This is where I feel like communication is underrated. Because if you're an introverted kind of founder, CEO kind of thing, and you kind of have to be on a lot. And I call it kind of internal branding, where you're doing, you're getting your message to your, your employees, the people you're working, that are working for you. You don't have to motivate them. But you definitely have to have servant leadership in a way. But you definitely have to communicate what's going on. Because look, I've worked with over 1000 companies that the small businesses at this point are startups, small businesses, medium businesses, and the big thing a lot of a lot of leadership lacks is kind of proactively communicating what's going on. Here's, here's what we did. Here's where we are. Here's what we want to do. Right? And I've sometimes been like, you could do a 10 minute podcast every week to let all the employees know, just overall what's going on. So we're not because that creates an anxiety a lot of people at the office would have, they'd be like, I don't know what's going on. I don't know what we're doing. You know, and it's a simple fix to me. But like, you have to be internal internally branding and kind of leader be a leader for your people. You got to go out and find funding a lot of the times that means you got to be able to military Like call back to, to explain any question, right? Not be nervous. And it's, I think the biggest thing is is reps. They just need reps all the time. Oh, and you're doing two things I noticed, good communicators and coaches do, you'll set you'll complement. The thing I'm saying, you'll tell you'll find a good compliment, which I'll take all the time. I'll take a look. I just went for a jog and Boystown area over here on Sunday, so I could get whistled at, because I need a little ego lift. Brenden Kumarasamy, founder of MasterTalk 25:34 What do you mean by whistled out like by women, you know, by do gay bars. Run in the gay part of town? Just whistle you know, it makes me feel good. But it's so you're so I'll take compliments anyway, I get them. But yeah, you do the you do the thing where you'll you'll I noticed Martin Garrett goes power attorney does this too. When I hear him? He'll he'll bring? That's a good question. Or that that raises a good point makes the other person feel really good. And then you also reiterate my name as you're answering is are those tactics or is that just natural? Yeah, so there are definitely techniques, but I do them so many times that it just becomes natural, just my subconscious. But I'll add more flavor. So one on the name. You know, Dale Carnegie says it's so well the sweetest sound to a person's ears the sound of their own name. So and your name is really easy to pronounce law. So yeah, so it's simple. I actually I could see it. Maybe I'm sure somebody's talked about it before. I can see why your dad named you love because he was a lawyer. So you'd like so Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 26:41 he's Larry. And I'm the junior. And you can't go in by Lawrence is a little too regal. And Larry, under the age of 50 right now is probably not not a cool name. Brenden Kumarasamy, founder of MasterTalk 26:55 And my son's the third we call them trip. So he's also learned well, he's Yeah, he's the third so he's, I always like the southern guys not trade. Like a three pointer. I like trip southern guys better thirds go by that. Love it. I'm learning something new every day. So that's the but the other piece though love about the about the compliments to the compliment only works if it's meaningful. So if you just go like So notice in this interview, I didn't just go. Yeah, I really like your shirt. Really good point. And I moved on. I didn't do that. So I said, Hey, the reason why I liked your point is because you went into that direction, in that direction. Like when you talked about stand up comedy, and I went, I went focalized on it. So the compliments need to be specific and meaningful. If they're not, eventually people will see through the BS and they won't think it's genuine anymore. Yeah, it can dovetail it dovetails in other things, but it has to be genuine, is basically what you're saying. Except the whistling thing, which I can respect as well. Well, you know, I'm very, I try to be as transparent on the show. And, you know, sometimes I need a little pick me up. We all do we all do, but from different sources of different places. Like it's not like I get whistled at when I'm doing stand up or in a business meeting. So where am I gonna get? I just like that that exists. You know, it used to be a construction worker thing. Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 28:22 I was I was jogging around town, I was gonna I was like, I'm gonna make this long jog. And I was like, Oh, I'm gonna I'm gonna run by our version of Bourbon Street, which is Seventh Avenue here. And I was like, seek the gazer out. Give me some love. Brenden Kumarasamy, founder of MasterTalk 28:37 Why a run by it. I filmed it. It's on my Instagram. Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 28:41 Anything. We keep these these pretty quick. As far as we tried to keep it around 30 minute Yeah, I got to drop in four minutes. Anyway, so what I've been stuttering and stammering so you probably have been auditing that the whole time for that sound like the Chris Farley show. Stach where it's like, Paul McCartney, you were in the Beatles? Is that cool? What What advice can you give those out there? You know hit up your YouTube channel subscribe to that you do you'd have very you know sometimes we have guests on that have YouTube channels. I listen to some of the videos I'm like, Who is this for? But it definitely yours are very well. Well thought out. It definitely looks like you've put a lot of love into it and really put some time into thinking of the people who listening to him because it's not just long and drawn out. Right? Any any advice you can give our listeners out there that are on the fence about maybe contacting you watching your videos or, or what because I'm sure there's a psychological hurdle that I'm sure you have a term for it but I don't know what it is for people to kind of get over the hump of just even asking for help. Brenden Kumarasamy, founder of MasterTalk 29:54 For sure law you know for me, it always starts with you know, start with the random word. It says just practice on your own build build the momentum and your skill set. And then when you start to feel that fire, you're like, Yeah, I really want to take my game seriously, then the next step with us would just be attending one of our free workshops. So do like a free training, where it's like a zoom call, and there's like 50 people on it. And we just do a free workshop. And it's a lot of fun. So if you want to jump on that, just go to Rockstar communicator.com. And you could just attend that. And you could be anybody. You don't have to be an executive. Can I jump in and just tell like, two minutes and 30 jokes and then bounce? Probably not. But without you know, I wouldn't do that. With you. Maybe I'll make it so I don't fuck with people's wallet like that. Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 30:40 But as much as I'd love to, I'd love to bomb it. Just come in and just say the Crassus joke. All right. I appreciate you coming on. Sorry, this, we'll have to have you back on when we're at. Full steam with both Eric and iron are in our studio. But this is great. And Brenden Kumarasamy, founder of MasterTalk 30:59 I subscribe to the YouTube channel. So that's a big win. I'll take that as a big way. Thanks. Hell yeah, I'll watch it. I'm I'm unprofessional. As you probably ascertain this whole time, hey, you have the success. I mean, you're a fractional CMO. So the results speak for themselves. Well, I've got as my orthodontist said, I've big teeth and a little mouth so it makes me mumble. And it does that doesn't help the actual, the actual articulation of things, but who cares. All right. Appreciate it, buddy. Have a good one. You too, man. Thanks for