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Ep 20 - Amazon AU Ads 2024 Year in Review

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Manage episode 455654863 series 3591137
Innhold levert av Sell Global. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Sell Global eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
In this episode of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves reflect on the year in Amazon AU advertising for 2024. You’ll get a look at the trends through the year for Sell Global’s clients in terms of traffic, conversion, AoV’s, click costs and what has been behind those numbers. They also discuss how brands have been interacting with Amazon and Amazon ads as the channel becomes more important in Australia. The impact of new tools that launched through the year like Amazon Marketing Cloud, Amazon Vine, Inspire, and Prime Video’s are discussed. Plus, don’t miss Sebastian’s pro tip for supercharging your Amazon reviews at launch.Tune in to discover insights that can help shape your Amazon success in 2025.Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍
  continue reading

29 episoder

Artwork
iconDel
 
Manage episode 455654863 series 3591137
Innhold levert av Sell Global. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Sell Global eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
In this episode of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves reflect on the year in Amazon AU advertising for 2024. You’ll get a look at the trends through the year for Sell Global’s clients in terms of traffic, conversion, AoV’s, click costs and what has been behind those numbers. They also discuss how brands have been interacting with Amazon and Amazon ads as the channel becomes more important in Australia. The impact of new tools that launched through the year like Amazon Marketing Cloud, Amazon Vine, Inspire, and Prime Video’s are discussed. Plus, don’t miss Sebastian’s pro tip for supercharging your Amazon reviews at launch.Tune in to discover insights that can help shape your Amazon success in 2025.Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍
  continue reading

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